The Fuji X100 has arrived and the international media pretend that it isn’t the biggest event of the year. What’s all this fuss about Greece anyway? Haven’t these journalist hacks seen this camera?
Actually, neither have we – well, almost. Sightings of the Fuji X100 for a while were pretty rare. It took an earthquake and a tsunami to remind us that there is another country in Asia other than China where they still make things, like the X100, called Japan. The Fuji marketing boys could manufacture the story but the company could barely manufacture the camera. The was no doubting the hype was genuine. Demand was through the roof but the supply was a trickle.more