Sony A7IV

The Sony A7 Mark IV is one of the most exciting releases in modern times. It follows on from a popular predecessor and promises to bring this range into the top-tier of mirrorless cameras at this level. The A7 Mark IV has arrived with a newly designed 33MP full-frame image sensor and the latest BIONZ XR image processor on board. This allows the camera to capture brilliant high-resolution images in a range of lighting conditions. This camera is capable of up to 15-stops of dynamic range and it includes an expandable ISO range of 50-204,800.

The AF system of the A7 Mark IV is suitable for various subjects and shooting styles, including the 4K60p video capture that is available in-camera, thanks to its use of 759 AF points which cover a large area of the image sensor - this leads to impressive focusing speeds and accuracy. Real-Time Eye AF is available, which means the all-important eyes will take priority during focus, with this feature seeing a notable upgrade in performance, while Real Time tracking is your best fit for sports photography.

The continuous shooting rate of the Sony A7 Mark IV makes it ideal for sports and action shooting. It can fire off up to 10 frames per second in a continuous burst, with the ability to handle a large number of files being captured; 828 uncompressed RAW and JPEG files, in fact. 5-AXIS Image Stabilisation has been included in this exciting mirrorless camera, which allows users to enjoy much of their shooting handheld, with active stabilisation also available in video mode. The Sony A7 Mark IV includes a range of presets which allows users to produce their own creative images with ease.

The Sony A7 Mark IV will be of interest to serious video enthusiasts with 4K60p 10-bit 4:2:2 video recording on offer. Other notable video specifications include full pixel readout without binning in 4K and 7K oversampling, while Full HD 120p video is also available for slow-motion enthusiasts. S-Log3 and S-Gamut3 are available for grading, while S-Cinetone provides that highly sought after cinematic look. The heat-dissipating structure of the camera body means avid users can enjoy much longer recording times with the A7 Mark IV. The A7 Mark IV is a welcome addition to any streaming kit, with live communication available with super high-quality video and audio still intact - this will help your uploads stand out from the pack. This mirrorless camera will slot in nicely to many video-making and vlogging workflows.

The Sony A7 Mark IV will be of interest to serious video enthusiasts with 4K60p 10-bit 4:2:2 video recording on offer. Other notable video specifications include pulling pixel readout without binning in 4K and 7K oversampling, while Full HD 120p video is also available for slow-motion enthusiasts. S-Log3 and S-Gamut3 are available for grading, while S-Cinetone provides that highly sought after cinematic look. The heat-dissipating structure of the camera body means avid users can enjoy much longer recording times with the A7 Mark IV. The A7 Mark IV is a welcome addition to any streaming kit, with live communication available with super high-quality video and audio still intact - this will help your uploads stand out from the pack. This mirrorless camera will slot in nicely to many video-making and vlogging workflows.

Like previous releases in this range, the A7 Mark IV is breathtaking in its ability to be both portable and powerful. This rugged, weather-sealed body includes both an EVF and a tilting, touch-sensitive LCD screen for operation and image composing, while dual memory card slots are available for managing the large video files and multiple high-resolution images that this camera can produce in a burst. This ergonomic body is great for intuitive performance, with a range of easy to access buttons and dials, including a dedicated photo and video dial, which also features Sony's S&Q setting, which allows for quick changing between slow and quick motion shooting.