Small In Size. Big On Functions.
Core Of High Speed Shooting
The RX100 IV might be compact, but it sure stuns with cutting-edge new functions. As the world's first*1 memory-attached 1.0-type stacked CMOS sensor with DRAM chip - the camera brings a whole new world of image shooting possibilities.
*1 The world's first 1.0-type sensor with memory-attached design, as of the announcement date, based on Sony survey.
See Beyond Human Vision
Catch every single detail, even those that are literally invisible. Extremely high-frame-rate (HFR) movie recording of up to 1000fps*2 produces super slow motion*3 of momentary movements invisible to the human eye.
*2 With PAL mode. 960fps with NTSC mode. NTSC/PAL mode is switchable through its menu.
*3 Sound cannot be recorded when shooting slow motion. An SDXC memory card of Class 10 or higher is required.
Super-High-Speed Shooting
If you've always wanted to capture speedy action without losing out on any details caused by image distortion - now you can. The super-fast Anti-Distortion Shutter of up to 1/32000 sec. allows you to capture extreme motion without blur caused by rolling shutter.
Freedom To Shoot Under Bright Conditions
Getting optimal lighting is a daunting task for most photographers. Yet, the super-fast Anti-Distortion Shutter completely eliminates that worry thanks to a wide-range shooting coverage of up to EV19*4. Now you can embrace the freedom of shooting photos in extremely bright conditions, even with defocused backgrounds.
*4 Using built-in ND filter.
Shoot Continuously At High Speed
Now it's possible to enjoy high quality pictures without blackout. The RX100 IV possess 20.1-megapixels*5, yet allows fast readout for continuous shooting up to 16fps*6 without blackout. You'll never miss out on any details.
*5 Approximate effective megapixels.
*6 In Speed Priority Continuous mode. Focus and exposure settings fixed at first shot.
4K Movies On The Go
Have a moment you'd like to remember forever? Now you can with the super-real 4K*7*8*9 movie feature for casual 4K shooting of up to 5 minutes. Pro-grade XAVC S codec*8 ensures that your footage is of the highest bitrate recording.
*7 Recording time may vary depending on the shooting environment.
*8 An SDXC memory card of Class 10 or higher is required when recording XAVC S movie data.
*9 An SDXC memory card of UHS-I (U3) or higher is required for recording movie data at 100 Mbps bit rate.
ZEISS® Vario-Sonnar T* lens
ZEISS® Vario-Sonnar T* 24-70mm*10 F1.8-F2.8 allows you to produce outstanding close-up performance as well as produce beautiful portraits with stunning background defocusing.
*10 35mm equivalent
20.1-megapixels*5, 1.0-type Exmor RS CMOS sensor and BIONZ X™
Larger 20.1 effective megapixels*5 1.0-type Exmor RS™ CMOS sensor and BIONZ X™ image processing engine bring high-definition details and textures in all your photos and videos.
*5 Approximate effective megapixels.
MF Assist and Peaking functions for focus refinement
MF Assist (enlarging the image) and Peaking (highlighting edges in focus) make it easy to incorporate manual focus in your shooting, while 42 functions in an assignable "C" custom button and control ring help support your shooting.
Bright XGA OLED Tru-Finder for inspired shooting
The 2,359k-dot (approx.) high-resolution OLED Tru-Finder with a ZEISS T* provides the uncompromising clarity and framing precision.
Support for PlayMemories Camera Apps (PMCA)*11
Enjoy a camera that gains functionality with time. Choose from the growing range of PlayMemories Camera Apps*11 for remote control, picture and video effects, and much more. Installation is simple using your PC or the camera’s own Wi-Fi connection.
*11 For more details, please see the PlayMemories Camera Apps portal. Availability varies depending on region.
Online Promo Code "trade100" - Offer Ends 01/10/17
Offer Valid Until 31/10/2017 - More Info HERE 
