{"title":"Sony Cashback 2026","description":"\u003cp\u003eSave even more on Sony with cashback on selected Alpha cameras and lenses. Buy an eligible product, then claim your cashback directly from Sony.\u003c\/p\u003e\u003cp\u003eIt's a great time to start or expand your Sony system. Cashback applies to eligible purchases made within the promotion period – see Sony's terms and conditions for claim details.\u003c\/p\u003e","products":[{"product_id":"sony-fe-24mm-f2-8-g","title":"Sony FE 24mm f2.8 G Lens","description":"\u003cp\u003eSony understands that portability and power are what has made their full-frame Mirrorless cameras such a huge success, so they are bringing you three new compact prime lenses. One of these lenses is this wide-angle offering, the FE 24mm f2.8 G. This lens is compatible with full-frame cameras, so you can pair the sharpness and detail provided by its premium optical design with the high-resolution sensors in the full-frame Alpha range. This lens features a fast f2.8 maximum aperture for reliable low-light performance, while a physical aperture ring is included for fast adjustments to depth of field and exposure. A click\/de-click switch is included so you can decide how this aperture ring should function.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 24mm f2.8 G lens features a fast and quiet dual linear motors, which perform quickly and quietly - you can photograph and shoot videos at will and this lens is the perfect partner. User experience is paramount to the success of the Sony Alpha range, and this is carried over to this new range of lenses; a focus hold button is included, as well as a focus mode selector and smooth manual focus ring, so you can choose between the fast AF and the intuitive linear response MF.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 24mm f2.8 G lens is destined for a life of travel, and thanks to its impressively sturdy build, it doesn't care what the conditions are like at the destination, it will always perform at its best. This lens features a rugged aluminium build, as well as dust and moisture resistance.\u003c\/p\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-r44eiuk\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eMake the Most of Your Lens\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/product-guides\/sony-full-frame-mirrorless-roundup?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eSony Alpha Full-Frame Mirrorless Camera Roundup - 2026\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eExplore the full-frame Sony Alpha cameras this 24mm G lens is built to pair with.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42707768311851,"sku":"121496","price":719.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-fe-24mm-f2-8-g_3.jpg?v=1768791251"},{"product_id":"sony-rx100-mark-vii","title":"Sony RX100 Mark VII Advanced Compact","description":"\u003cp\u003eThe New Sony RX100 Mark 7 is a compact digital camera that achieves results that you would usually expect from bigger, interchangeable lens offerings. The RX100 Mark 7 in fact borrows some features from Sony's high-end Mirrorless Alpha 9, including the BIONZ Image processor and front-end LSI. These loans result in a compact camera that is faster to focus and with better burst performance than other competitors in its field. Also helping the RX100 Mark 7 reach such loft heights, are the 1-inch 20.1MP Exmor RS CMOS sensor and versatile 8x optical zoom lens. This Zeiss branded lens provides an equivalent range of 24-200mm, making it suitable for all of your daily shooting.\u003c\/p\u003e\u003cp\u003eFollowing in the popular footsteps of previous RX100 models from Sony, the Mark 7 is sleek and stylish, with a portable build that could never be considered too cumbersome. Usability has not been sacrificed, with a pop-up EVF available for eye-level viewing and a tilting and touch-sensitive LCD screen at the camera's rear, great for composing images from a tricky angle, as well as navigating the menus system.\u003c\/p\u003e\u003cp\u003eThe image quality of the Sony RX100 Mark 7 is good in any situation, with a high sensitivity of ISO 12800 making the camera a match for low-light shooting. Not just capable for stills, UHD 4K video recording is available in the Mark 7, while a 3.5mm microphone input is available for improving audio quality - this is a great match for vlogging. With a manual control ring around the lens and various custom and programmable buttons, this camera is as simple or as involved as you want it to be. It is a compact digital camera that can reach excellent standards whether in the hands of a beginner or a pro.\u003c\/p\u003e\u003cp\u003eOther Key Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e357 point phase-detection \u0026amp; 425 point contrast-detection AF system\u003c\/li\u003e\n\u003cli\u003eBuilt-in WiFi \u0026amp; Bluetooth connectivity\u003c\/li\u003e\n\u003cli\u003e20fps Blackout-free Continuous Shooting\u003c\/li\u003e\n\u003cli\u003eReal-time Eye AF\u003c\/li\u003e\n\u003cli\u003eTiltable, touch-sensitive LCD Screen\u003c\/li\u003e\n\u003cli\u003eRAW image capture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-15jupma\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eHelpful Reads Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/photography-tips\/best-digital-cameras-for-photography?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eThe 10 Best Digital Cameras for Photography in Australia 2026\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how the RX100 VII stacks up against Australia's best cameras right now.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":42707891159083,"sku":"119593","price":1799.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_rx100_mark_vii_right-wide-mid.jpg?v=1768797647"},{"product_id":"sony-a7-mark-v-body-only","title":"Sony A7 V Body Only","description":"\u003cp\u003e\u003ca title=\"Sony Cashback\" href=\"http:\/\/sonypromotions.com.au\/dicashback\"\u003e\u003c\/a\u003eThe \u003ca href=\"https:\/\/www.teds.com.au\/sony\"\u003eSony\u003c\/a\u003e Alpha 7 V redefines the concept of a \"standard\" camera by integrating the latest imaging innovations and flagship features into one versatile package. Designed to satisfy a wide range of photographers, from passionate amateurs ready to upgrade to experienced professionals seeking an all-around performer, the Alpha 7 V delivers unprecedented performance for both stills and video. This power comes from a brand-new 33 Megapixel partially-stacked CMOS sensor paired with the brand new BIONZ XR2 processor, achieving performance that challenges flagship models while still maintaining excellent battery life and thermal efficiency. Still photographers will especially appreciate the new level of robustness and clarity provided by the camera's colossal 16-stop dynamic range, which gives RAW files the depth needed to handle even the most extreme post-editing adjustments.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e33MP Full-Frame Sensor\u003c\/li\u003e\n\u003cli\u003e30FPS Blackout-Free Continuous Shooting\u003c\/li\u003e\n\u003cli\u003e3.2-Inch Variangle LCD Screen\u003c\/li\u003e\n\u003cli\u003eDual Memory Card Slots (SD \u0026amp; CFexpress)\u003c\/li\u003e\n\u003cli\u003e4K60p Video Recording\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstyle\u003e#html-body [data-pb-style=EJFL9AL],#html-body [data-pb-style=GIUPSR5],#html-body [data-pb-style=NPTC1IA]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}#html-body [data-pb-style=X4T1IFV]{width:50%;padding:10px;align-self:stretch}#html-body [data-pb-style=KDSKW8E],#html-body [data-pb-style=MQ9ELVK],#html-body [data-pb-style=UX9TUJ5],#html-body [data-pb-style=X1W8DVJ],#html-body [data-pb-style=X4T1IFV]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}#html-body [data-pb-style=MQ9ELVK],#html-body [data-pb-style=X1W8DVJ]{width:50%;padding:10px;align-self:center}#html-body [data-pb-style=KDSKW8E],#html-body [data-pb-style=UX9TUJ5]{align-self:stretch}#html-body [data-pb-style=UX9TUJ5]{width:50%;padding:10px}#html-body [data-pb-style=KDSKW8E]{width:100%}#html-body [data-pb-style=D39FP3C]{border-style:none}#html-body [data-pb-style=B0IDM2G],#html-body [data-pb-style=L6272HL]{max-width:100%;height:auto}#html-body [data-pb-style=K64EWDW]{border-style:none}#html-body [data-pb-style=N9GH7WY],#html-body [data-pb-style=S8WF0OS]{max-width:100%;height:auto}@media only screen and (max-width: 768px) { #html-body [data-pb-style=D39FP3C],#html-body [data-pb-style=K64EWDW]{border-style:none} }\u003c\/style\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv style=\"display: flex;\" class=\"pagebuilder-column-group\"\u003e\n\u003cdiv class=\"pagebuilder-column\"\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cstrong\u003eSoby A7V - The New Standard\u003cbr\u003e\u003c\/strong\u003e\u003cbr\u003eThe Sony Alpha 7 V redefines the concept of a \"standard\" camera by integrating the latest imaging innovations and flagship features into one versatile package. Designed to satisfy a wide range of photographers, from passionate amateurs ready to upgrade to experienced professionals seeking an all-around performer, the Alpha 7 V delivers unprecedented performance for both stills and video. This power comes from a brand-new 33 Megapixel partially-stacked CMOS sensor paired with the brand new BIONZ XR2 processor, achieving performance that challenges flagship models while still maintaining excellent battery life and thermal efficiency. Still photographers will especially appreciate the new level of robustness and clarity provided by the camera's colossal 16-stop dynamic range, which gives RAW files the depth needed to handle even the most extreme post-editing adjustments.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIBIS \u0026amp; AI Autofocus\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Sony Alpha 7V features significantly upgraded performance, starting with a powerful 5-axis in-body image stabilisation (IBIS) system that now provides up to 7.5 steps of compensation. This is achieved through an updated stabilisation algorithm and a high-precision gyro sensor that delivers precise, single-pixel control, ensuring images remain crisp and clear even when shooting in challenging low-light conditions or with longer lenses. Furthermore, the new BIONZ XR2 chip integrates advanced AI autofocus functions, including the human pose estimation and subject detection found in the flagship Alpha 1II, while boosting overall AF performance with 60 AF samples per second, guaranteeing crisp, consistent focus even during high-speed bursts of 30 frames per second.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pagebuilder-column\"\u003e\n\u003cfigure\u003e\u003c\/figure\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv style=\"display: flex;\" class=\"pagebuilder-column-group\"\u003e\n\u003cdiv class=\"pagebuilder-column\"\u003e\n\u003cfigure\u003e\u003c\/figure\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pagebuilder-column\"\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cstrong\u003eA videography dream\u003cbr\u003e\u003c\/strong\u003e\u003cbr\u003eThe Sony Alpha 7V delivers outstanding quality and reliability for video, mirroring its stills performance. Thanks to its new fast-reading partially-stacked Exmor RS CMOS Sensor, the camera boasts minimal rolling shutter. Video quality is exceptional, with full-frame 4K 60p footage downscaled from 7K capture for incredible detail. The camera is equipped with the full suite of Sony professional recording options, including All-I, 10-bit colour, and log recording, making the Alpha 7 V capable of capturing everything from professional A-roll footage to high-quality backyard memories. For dramatic effects, it also supports 4K 120p slow-motion capture.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eIt's your choice how you frame\u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003eThe Sony Alpha 7V offers photographers flexible and high-quality framing options derived from its flagship lineage. It utilizes the same 4-axis multi-angle LCD monitor system found on the Alpha 7R V, allowing the screen to be freely adjusted in nearly any direction to maintain excellent operability even during the most challenging shooting situations. Complementing this is a significantly upgraded OLED viewfinder experience; thanks to improvements in the processor and panel, along with AI-based white balance enhancements, the viewfinder provides a clear view, complete with a relaxed eyepoint and full diopter control for comfort whether you wear glasses or contacts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv style=\"display: flex;\" class=\"pagebuilder-column-group\"\u003e\n\u003cdiv class=\"pagebuilder-column\"\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cstrong\u003eOther Key Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e630 Shots EVF, 750 Shots LCD (CIPA Rating)\u003c\/li\u003e\n\u003cli\u003eComposite RAW Capture (noise reduction \/\u003cbr\u003eHDR)\u003c\/li\u003e\n\u003cli\u003eDynamic Active Stabilisation (Movie)\u003c\/li\u003e\n\u003cli\u003eHuman, Animal, Bird, Insect, Car\/Plane, \u0026amp; Auto\u003cbr\u003esubject recognition for AF\u003c\/li\u003e\n\u003cli\u003eUp to 1s Pre-Capture with AF, fully configurable\u003c\/li\u003e\n\u003cli\u003eContinuous Shooting Speed Boost\u003c\/li\u003e\n\u003cli\u003eAuto Framing (Movie)\u003c\/li\u003e\n\u003cli\u003eLUT Import for accurage preview\u003c\/li\u003e\n\u003cli\u003eDual USB-C ports with configurable function, up\u003cbr\u003eto 10Gbps\u003c\/li\u003e\n\u003cli\u003eDual Card Slots (Dual SD, one CF-E Type A)\u003c\/li\u003e\n\u003cli\u003e4K30p UVC\/UAC for seamless webcam usage\u003c\/li\u003e\n\u003cli\u003e2.4GHz, 5GHz \u0026amp; 6GHz Wi-Fi\u003c\/li\u003e\n\u003cli\u003eEnhanced Heat Dissipation, 1h 4K60p in 40C\u003cbr\u003eambient\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-tgsjnvn\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/photography-tips\/mirrorless-cameras-explained?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eMirrorless Cameras Explained: Meaning, Full Frame \u0026amp; How They Work\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eUnderstand exactly what makes the A7 V a full-frame mirrorless powerhouse.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n    \u003ca href=\"\/blogs\/product-guides\/sony-full-frame-mirrorless-roundup?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eSony Full-Frame Mirrorless Cameras 2026 | Alpha Range Guide\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how the A7 V fits into Sony's broader Alpha lineup before you buy.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n    \u003ca href=\"\/blogs\/product-guides\/sony-a7-v-vs-canon-eos-r6-mark-ii?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eSony A7 V vs Canon EOS R6 Mark II: Which Full-Frame Camera Should You Buy in 2026?\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how the A7 V stacks up against a top rival in a head-to-head comparison.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n    \u003ca href=\"\/blogs\/photography-tips\/understanding-camera-sensor-sizes?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eCamera Sensor Sizes Explained: Full Frame vs APS-C vs MFT\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eLearn why the A7 V's full-frame sensor delivers that impressive 16-stop dynamic range.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":42707891453995,"sku":"123213","price":4399.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sonu-alpha-a75_3.jpg?v=1768797648"},{"product_id":"sony-a1-mkii-body","title":"Sony A1 MKII Body","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe Sony Alpha A1 Mark II is a revolutionary mirrorless camera that builds upon the success of its predecessor. This cutting-edge mirrorless camera boasts a state-of-the-art AI Processing Unit that enables Real-time Recognition AF for both stills and movies, ensuring precise focus tracking even in challenging conditions. The advanced Real-time Tracking and wide, 759-point high-density phase-detection AF system of this Sony camera guarantee exceptional subject acquisition and retention. The Pre-Capture and Continuous Shooting Speed Boost functions allow photographers to capture passing moments with remarkable speed and accuracy. The Sony Alpha A1 Mark II includes a 50.1MP full-frame image sensor and offers up to 8K30p video recording, so all avenues of content can be created with outstanding prowess.\u003c\/p\u003e\n\u003cp\u003eVersatile and powerful\u003c\/p\u003e\n\u003cp\u003eThe Sony Alpha A1 Mark II is a powerhouse of performance, offering a suite of features that cater to both stills and video enthusiasts. Its 1-second pre-capture capability ensures that no decisive moment is missed, while its advanced image stabilisation system provides up to 8.5 stops of compensation, enabling handheld shooting in low-light conditions. When it comes to capturing fast-paced action, the A1 Mark II delivers with up to 30 frames per second continuous shooting when using the electronic shutter, guaranteeing sharp, detailed images of even the quickest sports and wildlife subjects.\u003c\/p\u003e\n\u003cp\u003eAI-Based Functionailty\u003c\/p\u003e\n\u003cp\u003eThe Sony Alpha A1 Mark II leverages advanced AI technology to enhance subject recognition and tracking capabilities. Compared to its predecessor, the Alpha 1, the A1 Mark II offers a wider range of AI-based subject recognition for both stills and movies, including Auto, Human, Animal, Bird, Insect, Car\/Train, and even planes. Additionally, the camera's Human eye recognition with pose estimation technology has been significantly improved by approximately 30%, allowing for more precise and reliable focus tracking of human subjects in various poses and lighting conditions.\u003c\/p\u003e\n\u003cp\u003eErgonomic and user-friendly mirrorless camera body\u003c\/p\u003e\n\u003cp\u003eThe Sony Alpha A1 Mark II offers a range of practical features to enhance the user experience. Dual media slots support both CFexpress Type A and UHS-I\/II SD cards, providing ample storage options and fast data transfer speeds. The 4-axis multi-angle monitor and ergonomic grip ensure comfortable and stable shooting in various positions, while the high-resolution 9.44 million-dot Quad XGA EVF with a refresh rate of up to 240fps delivers a clear and responsive viewfinder experience. Additionally, the improved grip design with a new front C5 button provides better control and customisation options for photographers and videographers.\u003c\/p\u003e\n\u003cp\u003eOther Key Features:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eComposite RAW Shooting - Capture multiple RAW images which can be compiled together to produce the ultimate low-noise, high detaile imagery\u003c\/li\u003e\n\u003cli\u003eSpecialised I\/O - 2.5GBASE-T Ethernet, Flash Sync, Multi \/ Micro USB Terminal (remote), USB-C, HDMI-A, Heaphone \u0026amp; mic ports.\u003c\/li\u003e\n\u003cli\u003eIncluded Dual Charger - The supplied BC-ZD1 quick charger can simultaneously charge two NP-FZ100 batteries in approximately 155 minutes. To achieve optimal charging speeds, a USB Power Delivery (PD) 30W minimum compatible power source and a 3A minimum cable are required.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-p6th540\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/video-tips\/resolution-1080p-vs-4k?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003e1080p vs 4K vs 6K vs 8K Video Resolution: Which Do You Need?\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eUnderstand what 8K recording on the A1 Mark II really means for your workflow.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715805089835,"sku":"123353","price":8999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_alpha_a1_ii.jpg?v=1768968623"},{"product_id":"sony-fe-50mm-f1-8-lens","title":"Sony FE 50mm f1.8 Lens","description":"\u003cp\u003eA Compact, Normal Prime lens for Sony E-Mount\u003c\/p\u003e\n\u003cp\u003eThis large aperture prime lens from Sony is another worthwhile addition to their extremely popular Compact System range. Suitable for Sony E-Mount cameras of both Full-Frame or APS-C format, this 50mm lens offers a 75mm equivalent focal length on the later, excellent for tightly-cropped portraits, architecture, documentary and everyday photography.\u003c\/p\u003e\n\u003cp\u003eLarge f1.8 Aperture - Blurry backgrounds galoreThis Sony 50mm f1.8 lens is ready and waiting for you, whether you are wanting to take it shooting in the bright afternoon sun, or beneath city streetlights at night, thanks to a large f1.8 maximum aperture rating. This large opening allows you to shoot with quick shutter speeds avoiding camera-shake ruining your photographs, but it is also responsible for allowing you to produce a large depth of field within your images. Practice placing your tack-sharp subject in the foreground of your picture, while throwing the background into a dreamy blur and witness the professionalism this ability adds to your photography.\u003c\/p\u003e\n\u003cp\u003eDue to the lens being constructed with a 7-blade circular aperture, these out-of-focus areas that are so easy to create, are of a beautiful and natural appearance.\u003c\/p\u003e\n\u003cp\u003eNew DC focus motor - Fast, Smooth and SilentSuitable for both the excellent still and Video capabilities that are standard in Sony Compact System cameras, the Sony 50mm f1.8 includes a brand new DC Motor to help you autofocus. This incredibly accurate Autofocus promises to be incredibly accurate, as well as smooth, fast and silent, very important features for capturing the best photos and movies possible.\u003c\/p\u003e\n\u003cp\u003eA well-equipped optical construction\u003c\/p\u003e\n\u003cp\u003eConstructed with excellence in mind, this Sony lens is simply destined to help you take sharp, blemish-free pictures. With a double-gauss optical configuration that now includes an Aspherical element, imperfections such as coma, spherical aberration and distortions are not going to get in the way of you capturing beautifully detailed photographs, time and time again. Weighing just 186 grams, the Sony 50mm f1.8 is a fine suitor for the entire Sony E-Mount range, fitting the bill as a top performer that is small enough to warrant being on your camera at all times.\u003c\/p\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-ed66e6q\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/photography-tips\/full-frame-cameras?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eFull-Frame Cameras: Everything You Need To Know (Including 4K, APS-C vs Full-Frame \u0026amp; Key Advantages)\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eUnderstand full-frame vs APS-C to get the most from this Sony 50mm lens.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715807580203,"sku":"112806","price":549.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sonyfe50mmf18.jpg?v=1768968657"},{"product_id":"sony-fe-135mm-f1-8-gm-lens","title":"Sony FE 135mm F1.8 GM Lens","description":"\u003cp\u003eFor capturing high-quality portraits, as well as wildlife and event photographs, consider this Sony FE 135mm f1.8 GM lens. With its versatile telephoto focal length and bright maximum aperture, users can produce shallow depths of field and beautiful bokeh with this Sony prime lens. This lens is a member of Sony's prestigious GM range, meaning it is made to a high standard optically and physically. Optically the lens features XA (extreme aspherical), Super ED (extra-low dispersion) glass, and ED glass elements, all of which lead to high levels of image sharpness and aberration correction. Physically, the lens is suitable for use in studio or on-location, with dust and moisture-resistance, as well as a protective fluorine coating. The lens barrel is lightweight and rugged, thanks to its magnesium alloy build.\u003c\/p\u003e\n\u003cp\u003e.\u003c\/p\u003e\n\u003cp\u003eThe Sony FR 135mm f1,8 GM lens is capable of versatile shooting, including varied still photography and videography. It features fast and smooth autofocus, thanks to the inclusion of dual XD linear AF motors. So any user can adjust the lens to best fit their needs and current shooting situation, this lens features dual customisable focus hold buttons, which can adjust AF settings and more whether in vertical or horizontal orientation, a focus limiter switch, and an easy de-click switch - this comes in handy when filming video.\u003c\/p\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-dlfu8j6\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eMake the Most of Your Lens\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/photography-tips\/how-to-create-depth-of-field-in-photography?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eDepth of Field in Photography: Tips and Tricks for Beginners\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eMaster shallow depth of field and stunning bokeh with this f1.8 GM lens.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715807711275,"sku":"119012","price":2799.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-135mm-f1-8-gm-2.jpg?v=1768968658"},{"product_id":"sony-alpha-a1-body","title":"Sony Alpha A1 Body","description":"\u003cp\u003eSony's flagship Mirrorless offerings keep getting classier and classier and with the Alpha A1, otherwise known as \"The One\", they have reached an astonishing peak. This premium Mirrorless body offers the latest and greatest in image quality of all types and unprecedented levels of performance, all in a portable body that does not betray the compact form factor that has made this Sony range such a success in recent years. Included in the camera is a 50.5MP full-frame Exmor RS BSI CMOS Sensor and BIONZ XR Processor, a combo that is excellent for stills and is also capable of 8K resolution video recording.\u003c\/p\u003e\u003cp\u003eThe Sony A1 performs its tasks at a lighting speed, with up to 30 frames per second continuous shooting available - the number is 10 frames per second when using the mechanical shutter. To keep you up to speed, the A1 features a hybrid AF system of 759 phase-detection and 425 contrast-detection points. This AF system focuses in extremely low-light conditions and other important AF features are available to help you lock onto your subject in different scenarios - this includes real-time tracking and real-time Eye AF. To keep your photos and videos smooth and free from blur, this high-achieving body includes a built-in 5-Axis SteadyShot stabilisation system - this system helps you out when shooting handheld in tricky lighting conditions, using longer focal length lenses and more.\u003c\/p\u003e\u003cp\u003eAlthough it weighs in at just 737 grams and is manageable for everyday purposes as well as travel, the Sony Alpha A1 is rugged and reliable - it can travel to all corners of the globe with you. It features a magnesium alloy build and extensive sealing at various points throughout the body. A large tilting and touch-sensitive LCD screen can be found at the rear as well as a high-resolution EVF. Dual memory card slots are available to help users manage their workflows, with each slot accepting CFexpress Type A and SD-type memory cards.\u003c\/p\u003e\nAs stated, the Sony A1 offers premium 8K video recording. Here are some more features that will interest videographers.\n\u003cul\u003e\n\u003cli\u003e8K30p and 4K 120p recording\u003c\/li\u003e\n\u003cli\u003eInternal 10-bit 4:2:2 sampling\u003c\/li\u003e\n\u003cli\u003eNo recording time limit\u003c\/li\u003e\n\u003cli\u003eVarious colour and gamma controls and Hybrid Log Gamma\u003c\/li\u003e\n\u003cli\u003eS-Cinetone colour matrix\u003c\/li\u003e\n\u003cli\u003eMicrophone and headphone ports for premium audio capture\u003c\/li\u003e\n\u003c\/ul\u003eOther important Sony A1 features\n\u003cul\u003e\n\u003cli\u003eBuilt-in WiFi \u0026amp; NFC for sharing and remote control\u003c\/li\u003e\n\u003cli\u003eMulti-interface shoe\u003c\/li\u003e\n\u003cli\u003ePixel shift multi-shooting - shifts sensor to capture consecutive exposures - achieves remarkable 199MB files\u003c\/li\u003e\n\u003cli\u003eWorld-first - Flicker-free electronic and mechanical shutters\u003c\/li\u003e\n\u003cli\u003eWorld-first - Flash sync with electronic shutter\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715808563243,"sku":"121353","price":6999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-alpha-a1-body-front.jpg?v=1768968676"},{"product_id":"sony-a6700-kit-18-105mm-g-pz-kit","title":"Sony A6700 + 18-105mm G PZ Kit","description":"\u003cp\u003eMeet the Sony A6700\u003c\/p\u003e\u003cp\u003eThe Sony A6700 is a high-quality APS-C format mirrorless camera from Sony, that borrows just a little bit from Sony's high-end full-frame range. This camera utilises the powerful AI-based autofocus system first seen in the A7R Mark IV, which means this camera focuses quickly and accurately, and it is great for tracking moving subjects. Users can employ this AF system to unleash the camera's impressive continuous shooting speeds and its 4K120p video recording. The Sony A6700 features a 26 MP Exmor R CMOS Sensor and BIONZ XR imaging processor, which enables it to produce stunning image quality in a wide range of scenarios, while a built-in 5-Axis image stabilisation system allows for blur-free handheld shooting.\u003c\/p\u003e\u003cp\u003eVideo-Friendly features\u003c\/p\u003e\u003cp\u003eUsers can utilise the 4K120p video recording of the Sony A6700 to produce brilliant slow-motion video results. The 4K video footage provided by this camera will have better resolution, colour performance and fewer artefacts, thanks to being 6K oversampled video. Changing between still and video shooting modes is easy to do, while Sony's excellent S\u0026amp;Q mode is also available for unleashing fast and slow-motion video recording. For users wanting to harness the best quality audio for their vlogs and similar content, the A6700 includes a microphone input, so an external device can easily be connected and mounted on the camera's MI hotshoe.\u003c\/p\u003e\u003cp\u003eA closer look at this mirrorless body\u003c\/p\u003e\u003cp\u003eWeighing in at just 493 grams, the Sony A6700 is a great choice for everyday use, as well as travel photography. A high-quality EVF can be found at the rear of this camera, as well as a 3-inch LCD screen, which features both a titling function and touch sensitivity - this is the best option for content creation purposes. As well as a USB-C port on the interface, you will find a HDMI Type D port, which allows for the output of 16-Bit RAW video.\u003c\/p\u003e\u003cp\u003eAdditional Features\u003c\/p\u003e\u003cp\u003eAs touched on earlier, the Sony A6700 features an advanced AF system, which is equipped to focus and track a range of different subjects, including humans, animals and vehicles. Other highlights include an automatic framing mode, which isolates smaller subjects from a large scene, and Bluetooth and WiFi connectivity, which reduces the time between you capturing your masterpiece and sharing it with the world.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e759 Phase-detect AF points\u003c\/li\u003e\n\u003cli\u003e11 FPS Continuous Shooting\u003c\/li\u003e\n\u003cli\u003e1000JPEG Fine Buffer Depth\u003c\/li\u003e\n\u003cli\u003eSD Card UHS-I\/II Media Slot\u003c\/li\u003e\n\u003cli\u003eDigital Audio Interface Supported\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-fjq97qs\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/news\/sony-aps-c-mirrorless-roundup?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eBest Sony APS-C Mirrorless Cameras 2026 – Full Lineup Reviewed\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how the A6700 stacks up against every other Sony APS-C mirrorless camera.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n    \u003ca href=\"\/blogs\/product-guides\/best-video-cameras-for-content-creators-in-australia?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eBest Video Cameras for Content Creators in Australia 2026: YouTube, Vlogs \u0026amp; Behind the Scenes\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eThe A6700's 4K120p and vlogging features make it a top content creation pick.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715808989227,"sku":"129609","price":2999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-a6700-18-105mmkit.jpg?v=1768968677"},{"product_id":"sony-e-11mm-f1-8-lens","title":"Sony E 11mm f1.8 Lens","description":"\u003cp\u003eLooking for a wide-angle prime lens to capture stunning landscapes and interior shots with your Sony Mirrorless camera? The Sony E 11mm f1.8 is a great choice. A portable option, this Sony prime lens weighs in at just 181 grams. The 11mm focal length provides a 16.5mm equivalent on compatible APS-C cameras, which is wide enough to fit in all of the detail you need. It is also a great option for vlogging as you can hold your camera at arm's length, knowing you will still fit everything in. A major selling point of this lens is the bright f1.8 maximum aperture, which provides users with brilliant depth of field control and makes the lens perfect for working in available light.\u003c\/p\u003e\n\u003cp\u003eThe Sony E 11mm f1.8 Lens features a brilliant optical design which helps it to attain crisp and clear imagery in a wide range of scenarios. Elements included in the design are Aspherical and ED glass, while multi-coating has been applied to suppress ghosting and flare.\u003c\/p\u003e\n\u003cp\u003eThe Sony E 11mm f1.8 Lens is portable and slim, but that does not mean Sony have skimped on features when designing it. The lens is great for advanced and beginner users alike, with a focus-hold switch and a focus hold button, the latter of which can be customised to adjust a setting of the user's choice. Despite its slim build, this lens has been made to handle outdoor conditions admirably with dust and moisture resistance. Whether you plan to use this lens for stills, video or both, you will be pleased by the addition of dual linear AF motors and the resulting smooth, fast and accurate AF performance.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715812298795,"sku":"126823","price":674.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-11mm-f1-8_1.jpg?v=1781601184"},{"product_id":"sony-a6700-18-135mm","title":"Sony A6700 + 18-135mm Kit","description":"\u003cp\u003eMeet the Sony A6700\u003c\/p\u003e\u003cp\u003eThe Sony A6700 is a high-quality APS-C format mirrorless camera from Sony, that borrows just a little bit from Sony's high-end full-frame range. This camera utilises the powerful AI-based autofocus system first seen in the A7R Mark IV, which means this camera focuses quickly and accurately, and it is great for tracking moving subjects. Users can employ this AF system to unleash the camera's impressive continuous shooting speeds and its 4K120p video recording. The Sony A6700 features a 26 MP Exmor R CMOS Sensor and BIONZ XR imaging processor, which enables it to produce stunning image quality in a wide range of scenarios, while a built-in 5-Axis image stabilisation system allows for blur-free handheld shooting.\u003c\/p\u003e\u003cp\u003eVideo-Friendly features\u003c\/p\u003e\u003cp\u003eUsers can utilise the 4K120p video recording of the Sony A6700 to produce brilliant slow-motion video results. The 4K video footage provided by this camera will have better resolution, colour performance and fewer artefacts, thanks to being 6K oversampled video. Changing between still and video shooting modes is easy to do, while Sony's excellent S\u0026amp;Q mode is also available for unleashing fast and slow-motion video recording. For users wanting to harness the best quality audio for their vlogs and similar content, the A6700 includes a microphone input, so an external device can easily be connected and mounted on the camera's MI hotshoe.\u003c\/p\u003e\u003cp\u003eA closer look at this mirrorless body\u003c\/p\u003e\u003cp\u003eWeighing in at just 493 grams, the Sony A6700 is a great choice for everyday use, as well as travel photography. A high-quality EVF can be found at the rear of this camera, as well as a 3-inch LCD screen, which features both a titling function and touch sensitivity - this is the best option for content creation purposes. As well as a USB-C port on the interface, you will find a HDMI Type D port, which allows for the output of 16-Bit RAW video.\u003c\/p\u003e\u003cp\u003eAdditional Features\u003c\/p\u003e\u003cp\u003eAs touched on earlier, the Sony A6700 features an advanced AF system, which is equipped to focus and track a range of different subjects, including humans, animals and vehicles. Other highlights include an automatic framing mode, which isolates smaller subjects from a large scene, and Bluetooth and WiFi connectivity, which reduces the time between you capturing your masterpiece and sharing it with the world.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e759 Phase-detect AF points\u003c\/li\u003e\n\u003cli\u003e11 FPS Continuous Shooting\u003c\/li\u003e\n\u003cli\u003e1000JPEG Fine Buffer Depth\u003c\/li\u003e\n\u003cli\u003eSD Card UHS-I\/II Media Slot\u003c\/li\u003e\n\u003cli\u003eDigital Audio Interface Supported\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-swouppl\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/product-reviews\/sony-a6700-review?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eSony A6700 Review: The Ultimate APS-C Mirrorless Camera?\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how the A6700 performs in a real-world, in-depth review.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715815018539,"sku":"129607","price":2999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_a6700_18-135mm.jpg?v=1768968774"},{"product_id":"sony-a6700-16-50mm","title":"Sony A6700 + 16-50mm Kit","description":"\u003cp\u003eMeet the Sony A6700\u003c\/p\u003e\u003cp\u003eThe Sony A6700 is a high-quality APS-C format mirrorless camera from Sony, that borrows just a little bit from Sony's high-end full-frame range. This camera utilises the powerful AI-based autofocus system first seen in the A7R Mark IV, which means this camera focuses quickly and accurately, and it is great for tracking moving subjects. Users can employ this AF system to unleash the camera's impressive continuous shooting speeds and its 4K120p video recording. The Sony A6700 features a 26 MP Exmor R CMOS Sensor and BIONZ XR imaging processor, which enables it to produce stunning image quality in a wide range of scenarios, while a built-in 5-Axis image stabilisation system allows for blur-free handheld shooting.\u003c\/p\u003e\u003cp\u003eVideo-Friendly features\u003c\/p\u003e\u003cp\u003eUsers can utilise the 4K120p video recording of the Sony A6700 to produce brilliant slow-motion video results. The 4K video footage provided by this camera will have better resolution, colour performance and fewer artefacts, thanks to being 6K oversampled video. Changing between still and video shooting modes is easy to do, while Sony's excellent S\u0026amp;Q mode is also available for unleashing fast and slow-motion video recording. For users wanting to harness the best quality audio for their vlogs and similar content, the A6700 includes a microphone input, so an external device can easily be connected and mounted on the camera's MI hotshoe.\u003c\/p\u003e\u003cp\u003eA closer look at this mirrorless body\u003c\/p\u003e\u003cp\u003eWeighing in at just 493 grams, the Sony A6700 is a great choice for everyday use, as well as travel photography. A high-quality EVF can be found at the rear of this camera, as well as a 3-inch LCD screen, which features both a titling function and touch sensitivity - this is the best option for content creation purposes. As well as a USB-C port on the interface, you will find a HDMI Type D port, which allows for the output of 16-Bit RAW video.\u003c\/p\u003e\u003cp\u003eAdditional Features\u003c\/p\u003e\u003cp\u003eAs touched on earlier, the Sony A6700 features an advanced AF system, which is equipped to focus and track a range of different subjects, including humans, animals and vehicles. Other highlights include an automatic framing mode, which isolates smaller subjects from a large scene, and Bluetooth and WiFi connectivity, which reduces the time between you capturing your masterpiece and sharing it with the world.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e759 Phase-detect AF points\u003c\/li\u003e\n\u003cli\u003e11 FPS Continuous Shooting\u003c\/li\u003e\n\u003cli\u003e1000JPEG Fine Buffer Depth\u003c\/li\u003e\n\u003cli\u003eSD Card UHS-I\/II Media Slot\u003c\/li\u003e\n\u003cli\u003eDigital Audio Interface Supported\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715822981163,"sku":"129606","price":2499.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_a6700_16-50mm_kit.jpg?v=1768968892"},{"product_id":"sony-ilc-e-a7m4-body-20-70mm-f4-g-kit-split","title":"Sony A7 IV + 20-70mm F4 G Kit","description":"\u003cp\u003eThe \u003ca href=\"https:\/\/www.teds.com.au\/sony\"\u003eSony\u003c\/a\u003e Alpha 7 IV is one of the most well-rounded full-frame mirrorless cameras available, combining a 33 Megapixel sensor with the BIONZ XR processor and a comprehensive feature set that satisfies both serious stills photographers and video enthusiasts alike. This kit pairs the A7 IV body with the versatile \u003cstrong\u003eSony FE 20-70mm F4 G\u003c\/strong\u003e zoom lens — an ultra-wide to standard range that makes it an outstanding all-in-one solution for travel, events, street photography, and everyday professional work.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e33MP Full-Frame CMOS Sensor\u003c\/li\u003e\n\u003cli\u003e10FPS Continuous Shooting\u003c\/li\u003e\n\u003cli\u003e3.0-Inch Tilting Touchscreen LCD\u003c\/li\u003e\n\u003cli\u003eDual Memory Card Slots\u003c\/li\u003e\n\u003cli\u003e4K60p 10-Bit 4:2:2 Video Recording\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eA7 IV — The All-Around Performer\u003c\/h2\u003e\n\u003cp\u003eBuilt around a newly designed 33MP full-frame sensor and the BIONZ XR image processor, the Sony A7 IV delivers high-resolution images with up to 15 stops of dynamic range and an expandable ISO range of 50–204,800. Whether you're shooting in bright sunlight or low-light interiors, the A7 IV handles the full spectrum with confidence. Its 759 phase-detect AF points cover a wide area of the sensor, enabling fast, accurate focusing across a broad range of subjects — including Real-Time Eye AF for portraits and Real-Time Tracking for sports and action.\u003c\/p\u003e\n\u003ch2\u003eIBIS \u0026amp; Continuous Shooting\u003c\/h2\u003e\n\u003cp\u003eThe A7 IV features 5-axis in-body image stabilisation (IBIS), allowing for confident handheld shooting across a wide range of focal lengths — including the 20-70mm F4 G included in this kit. Active stabilisation is also available in video mode. For action and sport, the camera fires at up to 10 frames per second in continuous burst, with a buffer capable of handling 828 uncompressed RAW and JPEG files.\u003c\/p\u003e\n\u003ch2\u003eA Videography Powerhouse\u003c\/h2\u003e\n\u003cp\u003eThe A7 IV is a serious video tool, offering 4K60p 10-bit 4:2:2 recording with full pixel readout and 7K oversampling for exceptional detail and minimal moiré. Full HD 120p slow-motion, S-Log3, S-Gamut3, and S-Cinetone profiles are all on board, giving videographers and content creators a full suite of professional recording options. A heat-dissipating body structure supports extended recording sessions, and the camera integrates cleanly into live streaming workflows with high-quality video and audio output.\u003c\/p\u003e\n\u003ch2\u003eOther Key Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e5-Axis In-Body Image Stabilisation\u003c\/li\u003e\n\u003cli\u003eReal-Time Eye AF \u0026amp; Subject Tracking\u003c\/li\u003e\n\u003cli\u003e4K60p 10-Bit 4:2:2 with 7K Oversampling\u003c\/li\u003e\n\u003cli\u003eFull HD 120p Slow-Motion\u003c\/li\u003e\n\u003cli\u003eS-Log3, S-Gamut3 \u0026amp; S-Cinetone Video Profiles\u003c\/li\u003e\n\u003cli\u003eDual Memory Card Slots (SD UHS-II)\u003c\/li\u003e\n\u003cli\u003eWeather-Sealed Magnesium Alloy Body\u003c\/li\u003e\n\u003cli\u003eDedicated Photo\/Video\/S\u0026amp;Q Mode Dial\u003c\/li\u003e\n\u003cli\u003eNP-FZ100 Battery\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-o0euzmi\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/photography-tips\/best-digital-cameras-for-photography?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eThe 10 Best Digital Cameras for Photography in Australia 2026\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how the Sony A7 IV stacks up against Australia's best cameras for 2026.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715834941483,"sku":"127901","price":5299.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_kitb-sa7miv2070_1_jpg.jpg?v=1781751110"},{"product_id":"sony-rx1r-mark-iii","title":"Sony RX1R Mark III Compact","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eExpect the unexpected, with the flagship Sony RX1R series of advanced compact cameras. The New Sony RX1R Mark III is a groundbreaking compact digital camera that reimagines portable imaging with its impressive performance.\u003c\/p\u003e\n\u003cp\u003eAt its heart lies a high-resolution 61MP full-frame sensor, delivering unparalleled resolution and detail in a tiny form factor. This high-resolution sensor is perfectly complemented by a fixed ZEISS Sonnar T* 35mm f\/2 lens, renowned for its exceptional sharpness and beautiful bokeh. Photographers will appreciate the convenience of a built-in EVF, offering a clear and immersive shooting experience. Beyond stills, the RX1R Mark III is also a capable vlogging device, capturing crisp 4K30p footage.\u003c\/p\u003e\n\u003cp\u003eA key feature of this new release is the advanced AI processing unit and autofocus system, which ensures swift and precise focusing, even in challenging conditions. The combination of its compact stature and incredible image quality makes the RX1R Mark III an outstanding choice for discerning photographers seeking professional-grade performance in a compact camera.Stunning Image QualityThe Sony RX1R Mark III may be tiny, but it packs a punch! It gets its stunning photo quality from a high-resolution 61-megapixel sensor and a premium fixed ZEISS lens that's perfectly integrated with the camera's design, all powered by the latest BIONZ XR image.\u003c\/p\u003e\n\u003cp\u003e The photography prowess of this camera extends itself to video recording, with 4K30p video on offer, as well as Full HD120p video. This camera offers more advanced video-friendly features, such as S-Log3 and S-Gamut and the ability to employ user-created LUTs and presets.\u003c\/p\u003e\n\u003cp\u003eReady to tackle any subjectThe Sony RX1R Mark III is fit to tackle any subject that you feel obliged to point your lens at, thanks to its brand-new AI processing unit. The RX1R III excels at focusing, with its 693-point hubrid AF system. It uses human pose estimation to detect body and head positions with high precision, ensuring accurate tracking even inb tricky scenarios, such as if someone's facing away or wearing a hat. This powerful AI can also identify and track a diverse range of subjects like animals, birds, insects, cars, trains, and airplanes, working seamlessly for both still images and movies. For ease of use, an Auto mode intelligently selects the subject type for you, freeing you up to concentrate on the important things, like framing.\u003c\/p\u003e\n\u003cp\u003eLet's take a look at the body, up-close!With the RX1R III, Sony puts a precedence on both portability and usability. Its flat top panel, featuring non-protruding dials and a flush Multi Interface (MI) Shoe, ensures the camera is always ready to capture any moment without snags. Sony has combined intricate machining and carefully crafted textures to create a sophisticated design that feels solid and dense, yet remains remarkably light and functional. For a secure and comfortable grip, the main texture boasts a rhombic-convex shape, complemented by newly developed micro square spindles on the sides for a non-slip feel. A newly developed matte coating further enhances the tactile experience, contributing to the camera's overall sense of quality and premium ownership. Powering all this is an NP-FW50 rechargeable battery, capable of up to 300 shots on a single charge, with the added convenience of fast charging via its USB Type-C® connector with USB Power Delivery (PD) support.This camera includes an outer shell that is made of lightweight, rigid magnesium alloy, while to frame your results, you can choose between a high-resolution EVF and a 3-inch LCD touchscreen, both of which automatically adapt to being in vertical and horizontal orientation and display your shooting information accordingly. A highlight of the LCD screen is a sunny weather mode, which promises improved visibility in bright conditions.\u003c\/p\u003e\n\u003cp\u003eOther Key Features:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHigh-Precision AF in very low light (down to -4EV)\u003c\/li\u003e\n\u003cli\u003eStep crop shooting\u003c\/li\u003e\n\u003cli\u003eFull-Time Direct Manual Focus\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860271147,"sku":"116023","price":7999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_rx1r_iii.jpg?v=1768969599"},{"product_id":"sony-a7rv-body-only","title":"Sony A7R V Body Only","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eA New Level of High-Resolution Power - The Sony A7R Mark V\u003c\/p\u003e\n\u003cp\u003eThe brand new Sony A7R Mark V provides brilliant image quality in a wide range of shooting conditions, thanks to its pairing of a powerful BIONZ X image processor, and high-resolution 61MP EXMOR CMOS image sensor. This combination is capable of an impressive 15-stops of dynamic range, which means the camera is a wonderful performer in dim lighting and in high-contrast conditions. Throughout the ISO range of 100-32000 (expandable to 102400), the Sony A7R Mark IV delivers high-resolution images with incredibly low levels of image noise - you can feel confident to let the Sony A7R Mark V spread its wings and show you what it can really do.\u003c\/p\u003e\n\u003cp\u003e8K video recording\u003c\/p\u003e\n\u003cp\u003eThe Sony A7R Mark IV is powerful for stills but this is not its only strength, with 8K24\/25p video recording also available. Other high-end movie options are onboard for the cinematographers, including 4K recording with 6.2K oversampling, 4:2:2 10-bit recording, and even Full HD 120fps high frame rate recording for slow-motion endeavours.\u003c\/p\u003e\n\u003cp\u003eBuilt-in IS and fast AF performance\u003c\/p\u003e\n\u003cp\u003eThe high-end imaging performance is advanced by the inclusion of a host of top-tier functions in the A7R Mark V, starting with a built-in Image Stabilisation system, which provides up to 8 stops of stabilisation. This equates to blur-free images and smooth and steady video recording, more often than not. The Sony A7R Mark V makes use of 693 phase detection points to produce fast and accurate AF performance. This AF system is extremely succesful at tracking moving subjects, with vast improvements made to Eye AF and animal tracking when compared to previous models. This camera is great at finding focus even in dark scenarios (-4EV), while its impressive performance is best for harnessing the 10 frames per second continuous shooting with AF\/AE tracking.\u003c\/p\u003e\n\u003cp\u003eKey features of the Sony A7R V's rugged body\u003c\/p\u003e\n\u003cp\u003eThe Sony A7R Mark V is a rugged workhorse with advanced dust and moisture resistance allowing for free and confident use in the elements. This camera includes a new anti-dust system to actively remove particles and a shutter-close setting for when it is powered off. Notably, this camera features a heat dissipating structure for enhanced video record times (8K for 30 minutes), while the dual memory card slots are CFExpress type compatible, so the larger files are well managed.Both modern and classic image composition is supported in the Sony A7R Mark V, with a class-leading 9.44-million dot EVF available, as well as a 4-axis multi-angle touch LCD screen, which measures a huge 3.2-inches in size. The touch-sensitivity of this LCD screen is ideal for menu navigation and it also provides touch focus, tracking and shutter options, and pinch-in and out gestures can also be utilised.\u003c\/p\u003e\n\u003cp\u003eVideo enthusiasts will be pleased to find both a microphone input and headphone output on this impressive mirrorless camera, so a higher quality of audio can be harnessed, to match the premium video quality. A USB-C port supplies power delivery, while a full-size HDMI port is also available.\u003c\/p\u003e\n\u003cp\u003eCustom functions \u0026amp; advanced operation\u003c\/p\u003e\n\u003cp\u003eThe Sony A7R Mark V features a range of custom functions that users of all levels can use to make the most of its impressive performance. This includes a silent mode, My Dial, and over 42 different menus to be registered, under the My Menu option. More advanced operations that this camera is capable of include switching between full-frame and APS-C formats, in-camera trimming, a Bulb timer and much more.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eConnectivity features\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e4K Web Camera Streaming - UVC\/UAV compliant via computer-based webcam applications and compatible smartphones\u003c\/li\u003e\n\u003cli\u003eBuilt-in WiFi - 2.4GHz \u0026amp; 5GHz bands\u003c\/li\u003e\n\u003cli\u003eHigh-Speed Wired LAN and Superspeed USB file transfers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFurther video functions and features\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e16-Bit RAW Video Output\u003c\/li\u003e\n\u003cli\u003eAF assist, Focus Peaking, breathing compensation and more.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-b5xngi4\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/product-guides\/sony-full-frame-mirrorless-roundup?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eSony Alpha Full-Frame Mirrorless Camera Roundup - 2026\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how the A7R V compares to every other Sony full-frame mirrorless camera.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860336683,"sku":"127490","price":4799.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-a7r-v.jpg?v=1768969620"},{"product_id":"sony-fe-50mm-f1-2-gm","title":"Sony FE 50mm f1.2 GM Lens","description":"\u003cp\u003eThe Sony FE 50mm f1.2 GM lens is as compact and lightweight as other similar lenses in the Sony range but despite this, it offers an ultra-bright f1.2 maximum aperture. This feature makes the lens ideal for low-light shooting and it makes it a perfect option for producing beautiful bokeh with your Sony Mirrorless camera. This Sony prime lens joins the GM range, which means it is built to premium standards optically and physically. The high-end optical design includes 3 extreme aspherical elements which assure sharpness is paramount, while Nano AR II coating has been applied to reduce flare and ghosting in images. In terms of its physical qualities, the Sony FE 50mm f1.2 is tough despite its relatively compact size; it is weather-sealed to withstand the elements and includes a protective fluorine coating.\u003c\/p\u003e\n\u003cp\u003eIn use, the Sony FE 50mm f1.2 GM lens will impress users from all backgrounds. The classic focal length is great for portraits, photojournalism and more, while the physical aperture ring makes it easy to adjust the depth of field of your images for creative purposes. You can even attempt close-up shooting with this Sony 50mm lens - it has a closest focus of just 0.4m. Two function buttons can be customised to allow the lens to slot into your workflow perfectly, while the fast and smooth autofocus provided by the Four Sony XD (extreme dynamic) Linear Motors will appease users who use their Sony Mirrorless camera for stills, video, or a little bit of both.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860402219,"sku":"121488","price":2209.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-50mm-f1-2-gm.jpg?v=1768969620"},{"product_id":"sony-fe-40mm-f2-5-g","title":"Sony FE 40mm f2.5 G Lens","description":"\u003cp\u003eSony understands that portability and power are what has made their full-frame Mirrorless cameras such a huge success, so they are bringing you three new compact prime lenses. One of these lenses is this standard lens, the FE 40mm f2.5 G. As it is compatible with full-frame cameras, you can pair the sharpness and detail provided by its premium optical design with the high-resolution sensors in the full-frame Alpha range. This lens features a bright f2.5 maximum aperture for reliable low-light performance, while a physical aperture ring is included for hands-on adjustments to depth of field and exposure. A click\/de-click switch is included so you can decide how this aperture ring functions.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 40mm f2.5 G lens can be used for both still shooting and video recording with your Mirrorless camera, thanks to the fast and quiet autofocus provided by the dual linear AF motors. Much of the appeal of the Sony Alpha range has been due to the system's incredible usability, and this Sony prime lens keeps this ball rolling; it features a focus hold button, a focus mode selector and a smooth manual focus ring, so you can choose between the fast AF and the intuitive linear response MF.\u003c\/p\u003e\n\u003cp\u003eThis new range of Sony prime lenses is destined for life on the road, and thanks to its impressively sturdy build, it doesn't matter what the conditions are like at the destination, it will always perform at its best. This lens features dust and moisture resistance, as well as an aluminium build.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860566059,"sku":"121497","price":809.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-40mm-f2-5_3.jpg?v=1768969620"},{"product_id":"sony-a7-mark-iv-body-only","title":"Sony A7 IV Body Only","description":"\u003cp\u003eThe Sony A7 Mark IV is one of the most exciting releases in modern times. It follows on from a popular predecessor and promises to bring this range into the top-tier of mirrorless cameras at this level. The A7 Mark IV has arrived with a newly designed 33MP full-frame image sensor and the latest BIONZ XR image processor on board. This allows the camera to capture brilliant high-resolution images in a range of lighting conditions. This camera is capable of up to 15-stops of dynamic range and it includes an expandable ISO range of 50-204,800.\u003c\/p\u003e\n\u003cp\u003eThe AF system of the A7 Mark IV is suitable for various subjects and shooting styles, including the 4K60p video capture that is available in-camera, thanks to its use of 759 AF points which cover a large area of the image sensor - this leads to impressive focusing speeds and accuracy. Real-Time Eye AF is available, which means the all-important eyes will take priority during focus, with this feature seeing a notable upgrade in performance, while Real Time tracking is your best fit for sports photography.\u003c\/p\u003e\n\u003cp\u003eThe continuous shooting rate of the Sony A7 Mark IV makes it ideal for sports and action shooting. It can fire off up to 10 frames per second in a continuous burst, with the ability to handle a large number of files being captured; 828 uncompressed RAW and JPEG files, in fact. 5-AXIS Image Stabilisation has been included in this exciting mirrorless camera, which allows users to enjoy much of their shooting handheld, with active stabilisation also available in video mode. The Sony A7 Mark IV includes a range of presets which allows users to produce their own creative images with ease.\u003c\/p\u003e\n\u003cp\u003eThe Sony A7 Mark IV will be of interest to serious video enthusiasts with 4K60p 10-bit 4:2:2 video recording on offer. Other notable video specifications include full pixel readout without binning in 4K and 7K oversampling, while Full HD 120p video is also available for slow-motion enthusiasts. S-Log3 and S-Gamut3 are available for grading, while S-Cinetone provides that highly sought after cinematic look. The heat-dissipating structure of the camera body means avid users can enjoy much longer recording times with the A7 Mark IV. The A7 Mark IV is a welcome addition to any streaming kit, with live communication available with super high-quality video and audio still intact - this will help your uploads stand out from the pack. This mirrorless camera will slot in nicely to many video-making and vlogging workflows.\u003c\/p\u003e\n\u003cp\u003eThe Sony A7 Mark IV will be of interest to serious video enthusiasts with 4K60p 10-bit 4:2:2 video recording on offer. Other notable video specifications include pulling pixel readout without binning in 4K and 7K oversampling, while Full HD 120p video is also available for slow-motion enthusiasts. S-Log3 and S-Gamut3 are available for grading, while S-Cinetone provides that highly sought after cinematic look. The heat-dissipating structure of the camera body means avid users can enjoy much longer recording times with the A7 Mark IV. The A7 Mark IV is a welcome addition to any streaming kit, with live communication available with super high-quality video and audio still intact - this will help your uploads stand out from the pack. This mirrorless camera will slot in nicely to many video-making and vlogging workflows.\u003c\/p\u003e\n\u003cp\u003eLike previous releases in this range, the A7 Mark IV is breathtaking in its ability to be both portable and powerful. This rugged, weather-sealed body includes both an EVF and a tilting, touch-sensitive LCD screen for operation and image composing, while dual memory card slots are available for managing the large video files and multiple high-resolution images that this camera can produce in a burst. This ergonomic body is great for intuitive performance, with a range of easy to access buttons and dials, including a dedicated photo and video dial, which also features Sony's S\u0026amp;Q setting, which allows for quick changing between slow and quick motion shooting.\u003c\/p\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-ff4wng0\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/product-guides\/sony-full-frame-mirrorless-roundup?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eSony Full-Frame Mirrorless Cameras 2026 | Alpha Range Guide\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how the A7 IV fits into Sony's full-frame mirrorless lineup before you buy.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860664363,"sku":"122213","price":3299.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-a74-body-front.jpg?v=1768969621"},{"product_id":"sony-fe-50mm-f2-5-g","title":"Sony FE 50mm f2.5 G Lens","description":"\u003cp\u003eWith performance and portability being the two key factors in the success of the Sony Alpha range of cameras, it is little wonder they would release this to their fans; three new compact prime lenses. One of these lenses is this standard lens, the FE 50mm f2.5 G. This lens has been designed for the full-frame models within the Alpha range, so you can enjoy the sharpness and detail provided by its premium optical design in unison with the best high-resolution sensors Sony has to offer. The bright f2.5 maximum aperture of this lens results in excellent low-light performance, while a physical aperture ring is included for hands-on adjustments to exposure and depth of field. A click\/de-click switch is included so you can decide how this aperture ring functions.\u003c\/p\u003e\n\u003cp\u003eUsers looking to utilise the still shooting and video recording of their Sony Mirrorless camera are in luck; the FE 50mm f2.5 is notable for the fast and quiet autofocus provided by its dual linear AF motors. The lens features a focus hold button, a focus mode selector and a smooth manual focus ring, so you can choose between the fast AF and the intuitive linear response MF. These options result in a pleasing user experience and assure that the lens can slot nicely into your workflow.\u003c\/p\u003e\n\u003cp\u003eThis new range of Sony prime lenses are destined for life on the road, and thanks to its impressively sturdy build, it doesn't matter what the conditions are like at the destination, it will always perform at its best. This lens features dust and moisture-resistance, as well as an aluminium build.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860697131,"sku":"121498","price":809.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-50mm-f2-5-g_4__1.jpg?v=1768969621"},{"product_id":"sony-a6700-body","title":"Sony A6700 Body","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eMeet the Sony A6700\u003c\/p\u003e\n\u003cp\u003eThe Sony A6700 is a high-quality APS-C format mirrorless camera from Sony, that borrows just a little bit from Sony's high-end full-frame range. This camera utilises the powerful AI-based autofocus system first seen in the A7R Mark IV, which means this camera focuses quickly and accurately, and it is great for tracking moving subjects. Users can employ this AF system to unleash the camera's impressive continuous shooting speeds and its 4K120p video recording. The Sony A6700 features a 26 MP Exmor R CMOS Sensor and BIONZ XR imaging processor, which enables it to produce stunning image quality in a wide range of scenarios, while a built-in 5-Axis image stabilisation system allows for blur-free handheld shooting.\u003c\/p\u003e\n\u003cp\u003eVideo-Friendly features\u003c\/p\u003e\n\u003cp\u003eUsers can utilise the 4K120p video recording of the Sony A6700 to produce brilliant slow-motion video results. The 4K video footage provided by this camera will have better resolution, colour performance and fewer artefacts, thanks to being 6K oversampled video. Changing between still and video shooting modes is easy to do, while Sony's excellent S\u0026amp;Q mode is also available for unleashing fast and slow-motion video recording. For users wanting to harness the best quality audio for their vlogs and similar content, the A6700 includes a microphone input, so an external device can easily be connected and mounted on the camera's MI hotshoe.\u003c\/p\u003e\n\u003cp\u003eA closer look at this mirrorless body\u003c\/p\u003e\n\u003cp\u003eWeighing in at just 493 grams, the Sony A6700 is a great choice for everyday use, as well as travel photography. A high-quality EVF can be found at the rear of this camera, as well as a 3-inch LCD screen, which features both a titling function and touch sensitivity - this is the best option for content creation purposes. As well as a USB-C port on the interface, you will find a HDMI Type D port, which allows for the output of 16-Bit RAW video.\u003c\/p\u003e\n\u003cp\u003eAdditional Features\u003c\/p\u003e\n\u003cp\u003eAs touched on earlier, the Sony A6700 features an advanced AF system, which is equipped to focus and track a range of different subjects, including humans, animals and vehicles. Other highlights include an automatic framing mode, which isolates smaller subjects from a large scene, and Bluetooth and WiFi connectivity, which reduces the time between you capturing your masterpiece and sharing it with the world.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e759 Phase-detect AF points\u003c\/li\u003e\n\u003cli\u003e11 FPS Continuous Shooting\u003c\/li\u003e\n\u003cli\u003e1000JPEG Fine Buffer Depth\u003c\/li\u003e\n\u003cli\u003eSD Card UHS-I\/II Media Slot\u003c\/li\u003e\n\u003cli\u003eDigital Audio Interface Supported\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-xkg8l69\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eGuides to Help You Decide\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/news\/sony-aps-c-mirrorless-roundup?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eBest Sony APS-C Mirrorless Cameras 2026 – Full Lineup Reviewed\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how the A6700 stacks up against every other Sony APS-C mirrorless camera.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n    \u003ca href=\"\/blogs\/product-guides\/best-video-cameras-for-content-creators-in-australia?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eBest Video Cameras for Content Creators in Australia 2026: YouTube, Vlogs \u0026amp; Behind the Scenes\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eThe A6700's 4K120p and vlogging features make it a top content creation contender.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860762667,"sku":"128606","price":2399.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-a6700-body.jpg?v=1768969621"},{"product_id":"sony-a7s-mark-iii-body-only","title":"Sony A7S III Body Only","description":"\u003cp\u003eThe Sony A7S Mark 3 is a videographer and cinematographer's dream, as has come to be expected of the A7S range. 4K video recording is possible at frame rates of up to 120p using the camera's full-frame image sensor, 10-bit 4:2:2 sampling is possible internally, while 16-bit RAW files can be recorded externally using the full-sized HDMI output. A range of high-end codecs have been included for advanced users, while frame rates and resolutions can be adjusted to facilitate slow-motion video recording and similar creative outputs.\u003c\/p\u003e\n\u003cp\u003eTo make the most of this camera, both in terms of stills and videos, the Sony A7S Mark 3 features a fast and accurate AF system of 759 phase-detection points and 425 contrast-detection areas. Also on board to aid in greater performance is a built-in 5-axis Image Stabilisation. Internally, the A7S Mark 3 features an improved, highly-sensitive 12MP full-frame image sensor which produces clean and detailed imagery throughout the expansive 40-409600 which extends to both video and still shooting.\u003c\/p\u003e\n\u003cp\u003eIf your subjects are on the move, you are well-positioned to capture them with accuracy with the Sony A7S Mark 3, thanks to its advanced stabilisation system, broad ISO range and AF system, which includes real-time Eye AF. This Eye AF system functions for both human and animal subjects and assures subject sharpness when shooting portraiture. With this fast and accurate AF at your disposal, you can then make the most of the camera's speedy continuous shooting rate of 10 frames per second, which can be used to capture up to 1000 RAW files in aburst.\u003c\/p\u003e\n\u003cp\u003eHandling the large and plentiful files produced by the advanced Sony A7S Mark 3 is no easy task, and Sony has solved this issue by providing dual memory card slots which support CFexpress Type A and SD UHS-II cards. At the rear of this portable Mirrorless camera, you can find a 3-inch articulating, touch-sensitive LCD screen, as well as a high-resolution EVF. This rugged body is based around a sturdy magnesium alloy chassis and features extensive weather-sealing to allow professional workloads and use in varied conditions. In keeping with its leaning towards mixed media purposes, the Sony A7S Mark 3 features both 3.5mm headphone and microphone inputs, a multi-interface shoe for attaching accessories and advanced WiFi connectivity.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860795435,"sku":"120733","price":4399.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/ilce7m3b_front-600x600px.jpg?v=1768969621"},{"product_id":"sony-fe-70-200mm-f4-mk-2-g-oss-zoom","title":"Sony FE 70-200mm f4 MK 2 G OSS Zoom","description":"\u003cp\u003eThe Sony FE 70-200mm f4 MK 2 G OSS Zoom is a high-quality telephoto zoom lens, perfect for sports and wildlife photography, as well as wedding photography and more. Image quality is sublime throughout the versatile zoom range, thanks to the use of premium optical elements. This Sony lens features a rugged physical design, and a tripod mount is included for harnessing greater support and well-balanced shooting. Optical SteadyShot stabilisation is also included, so users can feel confident to use this telephoto lens handheld, and still produce impressive, blur-free imagery.\u003c\/p\u003e\n\u003cp\u003eAs a telephoto zoom lens, the Sony FE 70-200mm f4 MK 2 G OSS Zoom lens is excellent for framing subjects in the distance, but that's not all. This lens features an impressive closest focus range and a magnification ratio of 1:2, so it can also be used with success on close-up subjects. This lens is great for both still and video purposes, thanks to it including an overhauled autofocus system, which functions incredibly quickly and quietly.\u003c\/p\u003e\n\u003cp\u003eA perfect fit for modern mirrorless cameras, the Sony FE 70-200mm f4 MK 2 G OSS Zoom achieves all of its wonderful functionality and performance, in a portable stature that is better suited to daily photography than a traditional telephoto lens.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOptical Elements: Advanced Aspherical, Aspherical, Super ED \u0026amp; ED\u003c\/li\u003e\n\u003cli\u003eCircular 9-Blade Aperture Mechanism\u003c\/li\u003e\n\u003cli\u003eXD Linear Motors\u003c\/li\u003e\n\u003cli\u003eLinear Response MF\u003c\/li\u003e\n\u003cli\u003eFully Compatible with Sony 1.4x and 2x teleconverters\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860860971,"sku":"128607","price":1889.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_fe_70-200mm_f4_mk_2_g_oss_zoom_1.jpg?v=1768969621"},{"product_id":"sony-fe-20-70mm-f4-g-zoom","title":"Sony FE 20-70mm F4 G Zoom","description":"\u003cp\u003eThe Sony FE 20-70mm F4 G Zoom is a versatile standard zoom lens with an ultra-wide 20mm starting point, which is ideal for landscapes and scenery capture, as well as POV vlogging and more. This Sony zoom lens has enough reach for the lens to be put to use for portraiture and other general-purpose applications, while the lens can even be used on APS-C format Sony mirrorless cameras, on which it provides a more magnified equivalent of 30-105mm. This Sony zoom lens includes a bright constant f4 maximum aperture, so whether you are framing wide-angle landscapes or tightly-cropped still life images, the same level of depth of field control is available.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 20-70mm F4 G Zoom is a portable and lightweight zoom lens, but it is still suited to use outdoors, thanks to dust and moisture-resistant qualities. To help you keep the front element of the lens clean, it has also been treated with a protective fluorine coating. For the ultimate in hands-on control, this Sony zoom lens includes physical zoom, focus and aperture rings, with the latter also benefitting from a click\/de-click options, so users can enjoy manual exposure control, in a smooth and quiet manner that benefits video recording.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe Sony FE 20-70mm F4 G Zoom lens provides fast, smooth and whisper-quiet AF performance that video enthusiasts will cherish, thanks to its two Linear XD AF motors. Highly responsive Linear MF is also available, which will be welcomed by anyone that prefers to take matters into their own hands. As many Sony E-mount users are relying on their camera to vlog and perform other movie purposes, this Sony standard zoom lens has a range of features to assist, including reduced focus breathing and axial shift when zooming, as well as support for the Sony Active Mode stabilisation which can be found in select Sony Mirrorless cameras.\u003c\/p\u003e\n\u003cp\u003eA range of high-end optical elements has been included in the design of the Sony FE 20-70mm f4 G zoom lens including two advanced aspherical, one aspherical, three ED, and one ED Aspherical element. These premium optics assure that chromatic and spherical aberrations are well limited, and image sharpness and clarity are top-tier. Optical coatings have also been applied to reduce flare and ghosting and improve contrast levels and colour accuracy.\u003c\/p\u003e\n\u003cp\u003eOther Key Points:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGood for close-ups: (Closest focus range 0.3-0.25m)\u003c\/li\u003e\n\u003cli\u003eCustomisable Focus Hold Buttons\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860893739,"sku":"127877","price":1199.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-20-70mm-f4-g_1.jpg?v=1768969621"},{"product_id":"sony-fe-70-200mm-f2-8-gm-m2-oss","title":"Sony FE 70-200mm f2.8 GM M2 OSS","description":"\u003cp\u003eSports photographers looking to take full-advantage of their high-resolution, powerful Sony Alpha Mirrorless camera will be over the moon with the release of this new lens, the Sony FE 70-200mm f2.8 GM lens. This lens features a versatile zoom range that is perfect for getting a nice, tight crop of the action when required. The optical design of this lens promises sublime image quality, and is a perfect match for full-frame sensors. The bright f2.8 aperture of the lens allows for excellent bokeh capture abilities, while edge to edge sharpness is to be expected from this GM lens. Nano AR coating II has been applied to reduce ghosting and flare.\u003c\/p\u003e\n\u003cp\u003eNot just notable for its optical excellence, this lens will excite with its build. It is incredibly compact and lightweight, considering its zoom range, which makes it mobile enough for comfortable use out in the field. The barrel length of this lens remains just as compact at all focal lengths, while to further benefit handheld use, the Sony FE 70-200mm f2.8 GM M2 lens features Optical SteadyShot Stabilisation. Stabilisation control is performed by a switch on the ergonomically designed lens barrel, with a focus limiter, Iris lock and other functions easily accessible, as well as a physical aperture ring - this makes for a stunning user experience.\u003c\/p\u003e\n\u003cp\u003eOne of the main selling points of this exciting Sony zoom lens is its lightning-fast, and powerful performance. This is available thanks to the four high-thrust Linear AF motors which have been employed in the lens design. This AF system is fast enough for any subject you would think to fill your viewfinder with, while the tracking performance is top-notch, even while you are zooming simultaneously. The Sony FE 70-200mm f2.8 GM M2 lens will also appeal to video lovers for a few key reasons. The lens is notable for minimal focus breathing, as well as the on\/off click switch for the aperture ring, which allows for silent aperture setting changes while you film.\u003c\/p\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-ges8zi5\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eMake the Most of Your Lens\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/photography-tips\/what-are-the-top-10-most-common-sports?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eMost Popular Sports in Australia — And How to Photograph Them\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eDiscover how this 70-200mm f2.8 lens excels across Australia's most popular sports scenarios.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860926507,"sku":"122200","price":2969.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-70-200mm-gm-side-angle.jpg?v=1768969622"},{"product_id":"sony-a7c-ii-body-silver","title":"Sony A7C II Body Silver","description":"\u003cp\u003eMeet the portable \u0026amp; powerful Sony A7C II\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II brings remarkable full-frame power in a package that is portable enough to be considered for daily shooting purposes and travel. This new Sony mirrorless camera includes a super high-quality 33MP full-frame CMOS sensor, as well as a BIONZ XR processing engine; this engine boosts an advanced AE algorithm that delivers perfect exposures in both still and video shooting modes. Much faster than previous models, the A7C Mark II operates at a rapid rate and offers excellent 10 frames per second continuous shooting - the camera's blistering 759 phase-detection AF system comes in handy when making the most of this burst shooting. Built-in 5-axis Image Stabilisation keeps all results steady and blur-free, while both a high-resolution EVF and a versatile, vari-angle LCD screen are available for framing to perfection.\u003c\/p\u003e\n\u003cp\u003eFind your focal point with ease\u003c\/p\u003e\n\u003cp\u003eAs well as the fast and accurate AF system that we have already noted, the Sony A7C II is primed to help you find your focus, no matter the situation or the subject. This camera can focus in any lighting condition, down to EV -4.0. It utilised advanced AI technology to recognise human subjects, not just eyes but also body and head movements, and it can even lock onto and track subjects that are partially obscured. The Sony A7C Mark II will impress with its excellent Eye-AF technology, which is available for both human and animal subjects.\u003c\/p\u003e\n\u003cp\u003eBuilt-In 5-Axis Image Stabilisation\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II includes a highly effective image stabilisation system that provides 7.0 step stabilisation. If you are on the go, this camera can be used with confidence, even in tricky lighting conditions, and handheld is the only option.\u003c\/p\u003e\n\u003cp\u003eSupport for high-end content creation\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II features a range of features that will appeal to content creators of all levels, including 4K live streaming, and the ability to capture both slow and quick motion video. This option is available via the easy-to-find S\u0026amp;Q option, which can now be found alongside dedicated still and video options on a dial, so it's quick and easy to find and launch the perfect mode for each situation.\u003c\/p\u003e\n\u003cp\u003eIntuitive camera controls, with a host of options\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II offers both a high-quality EVF and a vari-angle LCD touch screen, so users can frame their work in a way that suits them. The LCD screen's touch sensitivity allows users to make the most of intuitive menus, which means fast camera operation when out in the field. This camera can also be connected to a smartphone using the wonderful Creators' app, which is great for calling action on your videos, as well as monitoring, and checking framing and focus. To make it easy to share your results with various social media platforms, videos captured vertically will be uploaded as such.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860959275,"sku":"130945","price":2999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-a7cii-silver_2.jpg?v=1768969622"},{"product_id":"sony-fe-50mm-f1-4-gm-lens","title":"Sony FE 50mm f1.4 GM Lens","description":"\u003cp\u003eThe Sony FE 50mm f1.4 GM lens is a great addition to any daily or even professional-level photography kit, thanks to its compact and lightweight design, and premium optical quality. Within its optical design, the Sony FE 50mm f1.4 GM includes both XA elements and ED glass, helping it to achieve astonishing edge-to-edge sharpness, with minimal distortions and aberrations at all settings. This quality is even evident when using the lens at its widest maximum aperture of f1.4, so users can feel free to express themselves with the dreamy background blur that only a premium-level lens is capable of. While the optical quality is worthy of praise, this Sony prime lens is just as notable for its physical attributes. With dust and moisture resistance, as well as a protective fluorine coating, you can head into the great outdoors and use this lens freely; and you will do so repeatedly thanks to its portable stature.\u003c\/p\u003e\u003cp\u003eThe Sony FE 50mm f1.4 GM includes Sony's Nano AR Coating II, which suppresses flare and ghosting, leaving images sharp, contrasty and with accurate colours. If you are using the lens to focus on moving subjects or to enjoy the high-resolution video performance of your Sony Alpha mirrorless camera, you will be pleased to find that it utilises XD Linear AF motors, delivers the fast and quiet autofocus performances required to maximise these functions. While the Sony FE 50mm f1.4 GM lens is small in stature, there is still space for all of the required buttons and dials, with a focusing ring, focus hold button, aperture ring and index, as well as an iris lock switch and click on\/off switch, which are both perfect for videography workflows.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715861024811,"sku":"127991","price":1784.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-f1-4-gm_2.png?v=1768969623"},{"product_id":"sony-fe-16-35mm-f4-pz-g-zoom","title":"Sony FE 16-35mm f4 PZ G Zoom","description":"\u003cp\u003eIf you are looking for a fast wide-angle zoom lens in a portable package, the Sony 16-35mm f4 PZ G lens simply can't be ignored. This is the lightest weight f4 power zoom lens that the world has seen yet, while to benefit users of all interests, this portable lens is still made tough with advanced sealings rendering it dust and moisture-resistant. A range of premium optical elements are utilised in the design including advanced aspherical, aspherical, super ED, ED and ED aspherical; if you are confused by this, just know that image sharpness and resolution is superior throughout the performance.\u003c\/p\u003e\n\u003cp\u003eThe f4 maximum aperture of this Sony lens is available at all focal lengths, meaning that even when you are using the full extent of the zoom, depth of field control and low-light ability is excellent. Navigating the zoom range is simple and pleasurable, thanks to the inclusion of both a zoom ring and a power zoom lever. This zoom function is controlled by XD linear motors for the first time, with these motors also being responsible for the AF function of the lens. The result is smooth, quick and incredibly precise zoom and autofocus that is a match for all subjects in your path.\u003c\/p\u003e\n\u003cp\u003eThe Sony 16-35mm f4 PZ G lens features a host of features and functions that allow users to get the most from their Sony mirrorless kit. This includes a physical aperture ring for fast manual photography adjustments, an Iris switch, and a focus hold button that not only locks in the focus of the lens when held but also can be customised to control a range of other settings.\u003c\/p\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-acyj1yl\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/product-guides\/sony-lens-showdown-12-24-vs-16-35mm?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eSony Lens Showdown: Sony FE 12-24mm f4 G vs Sony FE PZ 16-35mm f4 G\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how this lens compares to Sony's other wide-angle f4 option before you buy.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715861057579,"sku":"126309","price":1199.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-16-35mm-f4-pz-g.jpg?v=1768969623"},{"product_id":"sony-fe-24-70mm-f2-8-gm-mk-ii-zoom","title":"Sony FE 24-70mm f2.8 GM MK II Zoom","description":"\u003cp\u003eThe Sony FE 24-70mm f2.8 GM II zoom lens is perfect for anyone seeking a high-end standard zoom lens which is both versatile and portable. It is, in fact, the smallest and lightest lens of its type. The classic zoom range of this lens will come in handy in any kit, whether framing street scenes, landscapes, portraits and more, while this lens notably features a video-friendly feature set for multipurpose shooting.\u003c\/p\u003e\n\u003cp\u003eThroughout its versatile zoom range, the Sony FE 24-70mm f2.8 GM II lens includes a bright f2.8 maximum aperture, which allows for excellent depth of field control. Not only is there a physical aperture ring for making adjustments, but there is also a click\/de-click feature, so movie enthusiasts can set their lens up to suit their needs. Also of benefit to video users is the fast and quiet quality of the autofocus, which is provided by the XD Linear motors.\u003c\/p\u003e\n\u003cp\u003eThis Sony zoom lens features a range of high-end optical elements to assure premium levels of sharpness throughout use, including XA, Aspherical, Super ED and ED, while Sony's spectacular Nano AR II coating has also been applied to limit ghosting and flare. As well as a rugged dust and weather-sealed build, which allows users to use the lens confidently in tricky environments, the Sony FE 24-70mm f2.8 GM II lens has been treated with a protective Fluorine coating.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715861123115,"sku":"126645","price":2339.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-24-70mm-ii_2.jpg?v=1768969623"},{"product_id":"sony-fe-28-70mm-f2-gm-lens","title":"Sony FE 28-70mm f2 GM Lens","description":"\u003cp\u003eThis new Sony 28-70mm f2 GM lens is a groundbreaking addition to the esteemed GM lens lineup. With its constant f2 maximum aperture, this lens can capture stunning background blur and exceptional low-light performance across its versatile focal range. Despite this impressive technical feat, this Sony zoom lens is surprisingly compact and lightweight, weighing in at a mere 918g. This makes it an ideal choice for professionals who demand the creative flexibility of a zoom lens without sacrificing the performance characteristics often associated with prime lenses. As a high-quality standard zoom lens, this is an option to consider for everyday and even travel photography kits.\u003c\/p\u003e\n\u003cp\u003eThe Sony 28-70mm f2 GM boasts an advanced optical design and simulation techniques to achieve zoom quality that rivals Sony's most prestigious prime lenses. Its large element construction, including three XA (extreme aspherical) elements, ensures exceptional corner-to-corner resolution at f2 across the entire zoom range. Powered by four XD (extreme dynamic) linear motors and cutting-edge algorithms, the lens delivers rapid, precise autofocus performance, making it ideal for capturing fast-moving subjects at weddings or sporting events. Its compatibility with the Sony A9 III's 120 fps burst mode and continuous tracking during zooming further solidifies its position as a top-tier professional optic.\u003c\/p\u003e\n\u003cp\u003eThe Sony 28-70mm f\/2 GM is built to withstand the rigors of professional use. Its dust and moisture-resistant design, combined with fluorine and Nano AR Coating II, protects the lens from the elements and ensures reliable performance in challenging conditions. This durability, coupled with its exceptional optical performance and autofocus capabilities, makes the 28-70mm f\/2 GM a versatile and reliable choice for photographers and videographers alike.\u003c\/p\u003e\n\u003cp\u003eThis Sony standard zoom lens provides versatile and professional level controls for content creators of varying needs, thanks to the inclusion of the following options: focus hold button x2, aperture ring, zoom ring, focus mode switch, aperture click on\/off button, zoom smoothness switch and focus ring.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715862433835,"sku":"127727","price":4049.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-fe-28-70mm-f2_1.jpg?v=1768969699"},{"product_id":"sony-fe-35mm-f1-8-lens","title":"Sony FE 35mm f1.8 F Lens","description":"\u003cp\u003eThe Sony FE 35mm f1.8 lens fits a vital whole in the full-frame Sony E-mount lineup, providing users with an affordable and reliable take on a classic focal length. The 35mm f1.8 is an everyday option, suiting users who shoot landscape, sceneries and similarly wide snapshots. The fast f1.8 aperture delivers excellent low-light performance, especially when paired with the built-in stabilisation of select Sony bodies, while it also allows varied depth of field control. The lens is classed as dust and moisture-resistant, so it can be taken with you on your travels without you having to worry about its wellbeing if you get caught in a surprise shower.\u003c\/p\u003e\n\u003cp\u003eThe portable and lightweight Sony FE 35mm f1.8 lens features a quick and quiet Linear AF motor, which is suitable for tracking speedy subjects for still photographs and for keeping up with your high-resolution videos. Images taken with this lens are sharp and detailed, with thanks to the Aspherical element used in the lens design, while the unique customisable focus hold button can be employed to control various functions, such as focus locking, Eye AF, AF off\/on, Aperture preview and more. Although it is designed for full-frame models, this lens functions perfectly on APS-C format E-Mount cameras as well, on which it provides a portrait-friendly 52.5mm equivalent focal length.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715862466603,"sku":"119551","price":799.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-fe-35mm-f-1-8-angle.jpg?v=1768969700"},{"product_id":"sony-fe-14tc-1-4x-teleconverter","title":"Sony FE 14TC 1.4x Teleconverter","description":"\u003cp\u003eCompatible with certain Sony lenses, the Sony FE 14TC 1.4x Teleconverter lens provides a 1.4x increase of the lenses focal length, for greater telephoto performance. Currently compatible with the Sony FE 70-200mm f2.8 GM OSS lens, this teleconverter transforms that lens into a 98-280mm lens. 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A double linear AF motor provides Autofocus that is smooth, quiet and importantly very fast, suiting users interested in photographing still life objects, fast moving subjects, and users who are using the full-featured video modes of their E-Mount camera.\u003c\/p\u003e\n\u003cp\u003eOther Key Features\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCustomisable Focus Hold button - Hold focus position or control other lens functions VIA a conveniently placed button on the lens barrel\u003c\/li\u003e\n\u003cli\u003eOptical construction - 9 elements in 8 groups, including an extra-low dispersion element, resulting in sharp and clear images, free from colour fringing and chromatic aberrations\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715862859819,"sku":"115017","price":639.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/85mm_1.jpg?v=1768969701"},{"product_id":"sony-e-18-105mm-f4-g-oss-lens","title":"Sony E 18-105mm f4 G OSS Zoom","description":"\u003cp\u003eA versatile all-in-one lens for the Sony E-mountWhat could be more enticing than a lens that promises to perform all of your regular tasks at a consistently high quality? With an extremely versatile 35mm equivalent zoom range of 27-158mm, this Sony 18-105mm G can easily be put to use as a landscape and scenery lens one moment, and follow that up with some portraits and sports the next. A worthy addition to your Sony E-Mount kit and one that may save you from carrying several other lenses at times when you need to travel light.\u003c\/p\u003e\n\u003cp\u003eShoot with faster shutter speeds, thanks to a constant f4 Aperture\u003c\/p\u003e\n\u003cp\u003eThroughout its entire zoom range, the 18-105mm benefits from a constant f4 maximum aperture. This means you can shoot at faster shutter speeds even when at maximum magnification, when camera-shake is generally at its most potent. These faster shutter speeds are also able to negate the effects of camera shake when lighting conditions are lower and you would otherwise need to invest in a tripod for stability.\u003c\/p\u003e\n\u003cp\u003eOptical SteadyShot - leave your tripod at home\u003c\/p\u003e\n\u003cp\u003eFeatured in the Sony 18-105mm for even further stability is an optical SteadyShot stabiliser, a remarkable tool that will provide you with the ability to shoot at slower shutter speeds than previously possible, without your photographs being destroyed by blur. This extra stability will allow you to shoot in low light and to track moving subjects confidently and efficiently. Once again, this all-in-one zoom lens from Sony will be able to provide you with the top tier results that you require, without the use of a tripod or monopod.\u003c\/p\u003e\n\u003cp\u003eOther Features\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eZoom lever - control your coal length efficiently and smoothly with this zoom lever feature, particularly useful when shooting video\u003c\/li\u003e\n\u003cli\u003ePremium optical construction featuring ED and Aspherical elements which enhances the overall appearance of your photographs, as well as limiting the effects of distortions, aberrations and other imperfections\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715862925355,"sku":"107447","price":637.46,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-e-mount-18-105mm-g.jpg?v=1768969701"},{"product_id":"sony-fe-20mm-f1-8-g-lens","title":"Sony FE 20mm f1.8 G Lens","description":"\u003cp\u003eSony continues to improve its E-mount lineup, with this wide-angle prime lens, the FE 20mm f1.8G. With this mirrorless system showing no signs of slowing down, it's comforting that Sony continues to offer users with lenses that will still be useful to them as they grow - this lens works perfectly on both the APS-C and full-frame mirrorless models. The focal length is more magnified on the APS-C cameras, while on the premium full-frame variants, users can enjoy the full breadth of this 20mm wide-angle lens. For landscapes, street scenes and similar, this is a lens that you must have in your kit.\u003c\/p\u003e\n\u003cp\u003eWith its fast f1.8 maximum aperture, this Sony prime lens is a good fit for handheld purposes. This is particularly true when taking into account the low-light performance of the Sony E-Mount mirrorless cameras. Sony has rightly stated that this lens, with its wide focal length and fast maximum aperture, will be a great fit for starscape photography.\u003c\/p\u003e\n\u003cp\u003eThis lens is compact and lightweight in build, yet it has still been made to exacting standards, with Aspherical and ED elements on board to deliver outstanding sharpness and resolution, right to the corners of the frame. There is a noticeable absence of distortions and aberrations, detriments that most commonly plague lenses of this type. Keeping up with you as you use your Sony Mirrorless camera to shoot continuous frames of still images, as well as high-resolution video files, the Sony FE 20mm f1.8G lens utilises XD linear motors, which are suitably fast, smooth and quiet in performance.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715862990891,"sku":"120394","price":1349.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sel20f18g_a.jpg?v=1768969701"},{"product_id":"sony-fe-24-105mm-f4-g-oss-lens","title":"Sony FE 24-105mm F4 G OSS Zoom","description":"\u003cp\u003eYour everyday photography deserves a specialist lens just as any of your other shooting endeavours, which is where a quality, versatile zoom lens comes in. This offering from Sony, the FE 24-105mm f4 G OSS is one such lens, its wide to telephoto range rendering you well-equipped to tackle any subject that passes before your lens, perfect for day to day life and travel. Throughout this wide zoom range this lens benefits from a constant f4 aperture, allowing you shoot comfortably in dim conditions and also produces images with shallow depths of field, which is awesome for portraiture!\u003c\/p\u003e\n\u003cp\u003eThe Sony 24-105mm features a high-performance optical design that delivers edge-to-edge sharpness throughout its range but despite all of this it is remarkably light, the lightest of any full-frame lens of its kind. Sony's excellent Optical SteadyShot Stabiliser is again present to keep things sharp and blur-free, while a blisteringly fast and accurate autofocus is in check, in the form of a Direct Drive SSM system.\u003c\/p\u003e\n\u003cp\u003eOther Key Features\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMinimum focus: 1.25 feet\u003c\/li\u003e\n\u003cli\u003eDust and moisture-resistant construction\u003c\/li\u003e\n\u003cli\u003eStunning optical design of 4 Aspherical (2 advanced) and 2 ED lens elements provide corner to corner, wide to telephoto sharpness and reduced aberrations\u003c\/li\u003e\n\u003cli\u003eFlare and ghosting is well suppressed thanks to the application of Nano AR coating\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715863056427,"sku":"116268","price":1349.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sel-24105g_a.jpg?v=1768969701"},{"product_id":"sony-fe-35mm-f1-4-gm","title":"Sony FE 35mm f1.4 GM Lens","description":"\u003cp\u003eThe Sony FE 35mm f1.4 GM is a high-quality wide-angle prime lens that accompanies your Sony Mirrorless camera for a wide range of shooting applications, including landscapes, street and travel photography. The bright f1.4 maximum aperture of this lens is perfect for capturing images with shallow depths of field, if this is your goal, and it also makes it possible to shoot in low light conditions without blur taking over. This lens is compact enough for day to day shooting and it weighs in at a manageable 524 grams. Despite a compact stature, the Sony FE 35mm f1.4 GM lens is solidly built, with a dust and moisture-resistant build, as well as a fluorine coating which is applied to protect the front element.\u003c\/p\u003e\n\u003cp\u003eAs a member of Sony's esteemed GM range, the FE 35mm f1.4 produces sharp and detailed images, thanks to a premium optical design - this includes Two XA (extreme aspherical) elements, ED Glass and AR Nano coating. In performance, this Sony Wide-angle lens will not disappoint. It features not one but two of Sony XD Linear motors that function together to produce a fast, smooth and quiet quality of autofocus - this will suit both your photo and video needs with your Sony E-Mount camera. The Sony FE 35mm f1.4 GM lens features a range of features that help provide a fast and intuitive user experience, including a focus hold button, focus ring and more.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715863121963,"sku":"121326","price":1699.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sel35f14gm_c-large_1.jpg?v=1768969702"},{"product_id":"sony-fe-14mm-f1-8-gm-lens","title":"Sony FE 14mm f1.8 GM Lens","description":"\u003cp\u003eFor those looking to explore the widest and most jaw-dropping views of the world, Sony introduces their widest Mirrorless prime lens yet, the FE 14mm f1.8 GM. This lens is good for the natural and man-made elements of the world, meaning landscape and astrophotographers will be intrigued, as well architectural photographers. This wide-angle lens from Sony excels in all lighting conditions, thanks to its bright f1.8 maximum aperture. A member of Sony's prestigious GM lineup, the 14mm f1.8 features a premium optical design (this includes ED, Super ED and Aspherical elements) so it can capture high-quality images, and it is tough enough to withstand the elements with its weather-sealing and fluorine-coated front element.The tough nature of this Sony has not resulted in its build being overwhelmingly large and bulky - it is compact enough to benefit your Mirrorless kit at less than 10 cms, and it weighs in at just 460 grams. Both photo and video enthusiasts will enjoy the benefits of this Sony prime lens, thanks to its inclusion of Two XD linear motors, which results in speedy and precise autofocus.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 14mm f1.8 GM lens is well-suited to manual photography, which is welcome news to enthusiasts using this Mirrorless system. Manual focus is supported via the smooth focus ring, while this manual focus is fast thanks to the linear response. Manual aperture adjustments are supported by the physical aperture ring, with a click\/declick setting available to suit the user's preference. Other notable additions which have been made to this lens to improve the user experience include a handy rear filter holder and an easy to reach focus hold button.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715863154731,"sku":"116872","price":1709.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-14mm-f1-43.jpg?v=1768969701"},{"product_id":"sony-a9-iii-body","title":"Sony A9 III Body","description":"\u003cp\u003e\u003ca href=\"https:\/\/sonypromotion.campaign.net.au\/DICashbackMAYJUN2026AU\" title=\"Sony Cashback\"\u003e\u003c\/a\u003eThe Sony A9 Mark III is a professional mirrorless camera that is designed for the most demanding photographers. It features a full-frame stacked CMOS sensor that delivers incredible image quality and performance. The camera is also equipped with a powerful BIONZ X image processor that can handle even the most demanding tasks. In a first for a camera of its class, the A9 Mark III includes a global shutter, which results in a near-immediate readout of the camera's full resolution and is brilliant at reducing the effects of rolling shutter. Other benefits of this feature include the ability to shoot at 120fps with no blackout, and an impressive top shutter speed of 1\/80,000 of a second. This Sony Mirrorless camera is a multimedia beast, with 4K120p video recording, while the lightning-fast and incredibly accurate 759-point phase-detection AF system is a match for all subjects and applications.\u003c\/p\u003e\n\u003cp\u003eThe Sony A9 Mark III is built for speed\u003c\/p\u003e\n\u003cp\u003eThe Sony A9 Mark III is built for speed, with a top shutter speed of 1\/80,000, ensuring you capture every fleeting moment in stunning detail. Capture up to 120fps Continuous Shooting, allowing you to capture fast-paced action with precision and clarity. Pre-Capture is also available, so you will never miss a shot, even before you fully press the shutter button.\u003c\/p\u003e\n\u003cp\u003eA great option for video enthusiasts\u003c\/p\u003e\n\u003cp\u003eFor videographers, the A9 Mark III is a game-changer, offering 4K120p video recording for capturing every frame of action in stunning detail. The new global shutter feature eliminates rolling shutter artefacts, ensuring smooth and distortion-free footage. And for maximum flexibility in post-production, the A9 Mark III can output 16-bit RAW video via HDMI.\u003c\/p\u003e\n\u003cp\u003eA pro-level body, for the pro-level shooter\u003c\/p\u003e\n\u003cp\u003eThe Sony A9 Mark III is not just for enthusiasts; it's a professional-level mirrorless camera built for the most demanding workflows. With its customizable options, enhanced connectivity, and rugged build, it's ready to handle anything you throw at it. One of the most notable additions is the C5 custom button, ergonomically placed at the front of the camera body. This button can be assigned to a variety of functions, giving you quick and easy access to the settings you need most.\u003c\/p\u003e\n\u003cp\u003eThe grip has also been enhanced to provide a more comfortable and secure hold, even when using large lenses. Importantly, the shutter button has been relocated to a more intuitive position, making it easier to operate the camera with one hand. To ensure that you never miss a shot, the A9 Mark III features dual memory card slots. This allows you to record to two cards simultaneously, so you can have a backup in case of a card failure.\u003c\/p\u003e\n\u003cp\u003eOther Key Features:\u003c\/p\u003e\n\u003cp\u003e- Huge 3.2-inch Touch-Sensitive LCD screen: 4-Axis multi-angle design makes this perfect for viewing from all angles\u003c\/p\u003e\n\u003cp\u003e- 9.44m Dot EVF with lightning-fast refresh times\u003c\/p\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-rf5n281\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/photography-tips\/camera-autofocus-modes-explained-beginners?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eUnderstanding Camera Autofocus Modes: Single, Continuous \u0026amp; Tracking Explained\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eUnderstand how the A9 III's 759-point phase-detection AF system works across different shooting modes.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715863187499,"sku":"119993","price":8499.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_a9_mark_iii.jpg?v=1768969702"},{"product_id":"sony-fe-24mm-f1-4-gm-lens","title":"Sony FE 24mm f1.4 GM Lens","description":"\u003cp\u003eA fast and wide prime lens, the Sony 24mm f1.4 GM is a premium quality lens that holds the distinction of currently being the lightest in its class. With its bright f1.4 maximum aperture, this lens allows for exceptional handheld performance, made all the more superb when paired with a Sony Alpha body with built-in IS. Another benefit of this fast maximum aperture is its ability to produce large amounts of background blur, which is in turn of the highest order, thanks to the 11-blade circular aperture diaphragm.\u003c\/p\u003e\n\u003cp\u003eFrom corner to corner, at all apertures, the Sony 24mm f1.4 GM produces images of exceptional quality, owing to the inclusion of two XA elements and three ED glass elements, a pairing that eliminates the appearance of a range of aberrations, coma, and flare. This high-quality optical construction, in conjunction with the wide focal length, makes this lens a very suitable option for Astrophotography. Also, a perfect fit for this lens, are Landscape, street, and documentary photography.\u003c\/p\u003e\n\u003cp\u003eWith its Direct Drive SSM motor in charge of Autofocus, the Sony 24mm f1.4 GM lens performs quickly and swiftly, allowing you to shoot in discreet interiors, and to adequately employ the high-resolution video functionality of your Sony mirrorless body. Despite its previously mentioned lightweight build, this Sony lens is suited to accompany you in less-than-perfect weather conditions, thanks to its dust and moisture-resistant build.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715863220267,"sku":"118303","price":1709.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-24mm-f1-4.jpg?v=1768969702"},{"product_id":"sony-a7cr-body","title":"Sony A7CR Body","description":"\u003cp\u003eSony A7CR - Portable \u0026amp; Resolution Combined\u003c\/p\u003e\n\u003cp\u003eThe Sony A7CR borrows the super high-resolution 61MP CMOS sensor that we've previously seen in the powerful A7R V, meaning if you want the highest resolution in a more portable package, the A7CR is the perfect camera for you. Combined with a new powerful BIONZ X processor, this camera delivers impressive processing speeds and image performance - a new AE algorithm also assures brilliant exposures for the skin areas of the face in both still and video modes. As well as functioning quicker, the A7CR offers a sports-friendly continuous shooting rate of 8 frames per second, which comes to life when utilising the camera's excellent AF, which is notable for its tracking performance. As well as a high-quality EVF, users can employ a touch-sensitive, vari-angle LCD screen, so they can frame their work in a way that suits them.\u003c\/p\u003e\n\u003cp\u003eAI Processing\u003c\/p\u003e\n\u003cp\u003eThe thoroughly modern Sony A7CR makes the most of AI technology to recognise and track human movements. This system can not only track and trace faces and eyes, but also body and head movements, and it can even track faces that are partially obscured. So you can use your Sony mirrorless camera to track a wide range of subjects, this model also offers animal and human Eye AF. The AF system of the A7CR is fast and accurate, while it can be enjoyed in various lighting conditions, thanks to its ability to focus down to -4 EV.\u003c\/p\u003e\n\u003cp\u003e5-Axis Image Stabilisation\u003c\/p\u003e\n\u003cp\u003eWhether you are utilising the photo or still prowess of the Sony A7CR, you can enjoy stable and steady performance, thanks to the built-in 5-axis image stabilisation system. This IS system provides up to 7.0 steps of stabilisation, so you can feel confident to leave the tripod behind and still capture images at all hours of the day.\u003c\/p\u003e\n\u003cp\u003eEnjoy high-end content creation\u003c\/p\u003e\n\u003cp\u003eWith a brand-new, easy-to-find, Still\/Movie\/S\u0026amp;Q selector switch users can quickly and easily employ the mode they wish to shoot with and start creating their work. As with previous S\u0026amp;Q options on Sony cameras, this model provides excellent slow and quick movie options with 5x slow and 60x quick being the highlights. Video highlights of the Sony A7CR include pristine over-sampled 4K video, 4K50p using a 1.2x crop, creative look presets, and high-quality Full HD 120p video - this is great for producing pro-looking slow-motion movies. 4K live streaming is available, so you can start sharing your best work with your followers, without delay.\u003c\/p\u003e\n\u003cp\u003eA great camera to use in your hands\u003c\/p\u003e\n\u003cp\u003eAs noted earlier, the Sony A7CR offers both a high-quality EVF and an LCD screen to frame your results, so whether you prefer the eye-level approach or arms-length handycam style framing, this camera is a reliable choice. The LCD screen's touch sensitivity allows users to make the most of intuitive menus, which means fast camera operation when out in the field. Connect your Sony A7CR to your smartphone via the wonderful Creators' app, which is great for starting to record your videos, as well as monitoring, and checking framing and focus. To make it easy to share your results with various social media platforms, videos captured vertically will be uploaded in this vertical format.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715863875627,"sku":"130949","price":3999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-a7cr.jpg?v=1768969748"},{"product_id":"sony-a6400-body-black","title":"Sony A6400 Body - Black","description":"\u003cp\u003eThe latest in a now long line of excellent E-Mount cameras from Sony, the A6400 maintains the spirit of previous models, while making exciting new additions to keep Sony at the head of this class. As well as 4K resolution video with full pixel readout and 11 frames per second continuous shooting, the A6400 features a blisteringly fast Hybrid AF system, which can acquire autofocus at a current class-leading speed of 0.02 seconds. The image quality is, as we have come to expect from Sony, excellent, stemming from a high-resolution 24.2MP Exmor CMOS sensor.\u003c\/p\u003e\u003cp\u003eAt the rear of the Sony A6400, as well as an Electronic viewfinder, is an updated 180-degree flip screen, which will help you get the most out of the high-resolution video that this camera is capable of. Although portable and travel-friendly, the A6400 is no wilting-flower, with a magnesium alloy build as well as dust and moisture-resistance, to allow you to shoot freely. This mirrorless camera is the host to a new and improved user interface, as well as built-in WiFi and NFC connectivity for the latest sharing and connectivity performance.\u003c\/p\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-5rw59l7\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eGet More From Your A6400\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/product-guides\/start-vlogging-with-sony?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eHow to Start a Successful Vlog With Sony: Cameras, Tips \u0026amp; Setup\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how the A6400's flip screen and video features make it ideal for vlogging.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n    \u003ca href=\"\/blogs\/photography-tips\/sony-a6400-photo-collage-video?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eSony A6400 Photo Collage - Video\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eWatch real A6400 footage to see what this camera can actually produce.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715863941163,"sku":"118793","price":1349.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-a6400-body.jpg?v=1768969748"},{"product_id":"sony-a7rv-24-105mm-f4-g-kit","title":"Sony A7RV + 24-105mm f4 G Zoom Kit","description":"\u003cp\u003e\u003cstrong\u003eThe Sony A7R Mark V + 24-105mm f4 G Kit is a great choice for everyday photography, thanks to its long zoom range and premium optical performance.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis \u003ca href=\"https:\/\/www.teds.com.au\/sony\"\u003eSony \u003c\/a\u003eA7R Mark V introduces a new unprecedented level of high-resolution imaging performance, thanks to its full-frame CMOS Sensor with a whopping 61MP resolution, and powerful BIONZ XR processing engine. While still imaging performance is excellent, this is not the \u003ca href=\"https:\/\/www.teds.com.au\/mirrorless-cameras\"\u003eMirrorless\u003c\/a\u003e A7R Mark V's only power; it can also produce stunning 8K video recordings, with a fast and accurate AF system and brilliant built-in IS system available to make the most of this versatile performance - This IS system delivers up to 8-stops of stabilisation! Image framing is a breeze, whether you prefer the classic approach or a modern bent, thanks to a class-leading 9.44-million dot EVF and a 4-Axis multi-angle LCD monitor with touch-sensitivity - the latter is the best choice when using the A7R Mark IV in video workflows.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFull-Frame 61MP EXMOR R CMOS Sensor\u003c\/li\u003e\n\u003cli\u003eBuilt-in Image Stabilisation - Up To 8-Stops!\u003c\/li\u003e\n\u003cli\u003e15-Stops Dynamic Range\u003c\/li\u003e\n\u003cli\u003e8K24\/25p Video Recording\u003c\/li\u003e\n\u003cli\u003e4-Axis Multi-Angle 3.2-inch Touch LCD\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong style=\"color: #333333; font-family: 'Open Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 14px;\"\u003e\u003cspan style=\"color: #000000;\"\u003eView The Full Tech Sheet \u003ca rel=\"noopener\" href=\"#\" target=\"_blank\"\u003eHERE\u003c\/a\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cstyle\u003e#html-body [data-pb-style=B0AH1S1],#html-body [data-pb-style=B4ASQVT],#html-body [data-pb-style=CH9R8BI],#html-body [data-pb-style=GFE6RSA],#html-body [data-pb-style=RBG1WLU],#html-body [data-pb-style=VOYYC2K],#html-body [data-pb-style=WIFEOP1]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}#html-body [data-pb-style=B0AH1S1],#html-body [data-pb-style=CH9R8BI],#html-body [data-pb-style=VOYYC2K],#html-body [data-pb-style=WIFEOP1]{width:50%;align-self:stretch}#html-body [data-pb-style=A7XX5JP]{border-style:none}#html-body [data-pb-style=NI0GTXK],#html-body [data-pb-style=XN9EJHY]{max-width:100%;height:auto}#html-body [data-pb-style=CXAY6MJ]{border-style:none}#html-body [data-pb-style=C3J0F5N],#html-body [data-pb-style=W7QCGP2]{max-width:100%;height:auto}@media only screen and (max-width: 768px) { #html-body [data-pb-style=A7XX5JP],#html-body [data-pb-style=CXAY6MJ]{border-style:none} }\u003c\/style\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"contained\" data-content-type=\"row\"\u003e\n\u003cdiv data-pb-style=\"RBG1WLU\" data-element=\"inner\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-play-only-visible=\"true\" data-video-loop=\"true\" data-background-type=\"image\" data-background-images=\"{}\" data-parallax-speed=\"0.5\" data-enable-parallax=\"0\"\u003e\n\u003cdiv data-element=\"main\" data-grid-size=\"12\" data-content-type=\"column-group\" style=\"display: flex;\" class=\"pagebuilder-column-group\"\u003e\n\u003cdiv data-pb-style=\"WIFEOP1\" data-element=\"main\" data-background-images=\"{}\" data-appearance=\"full-height\" data-content-type=\"column\" class=\"pagebuilder-column\"\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"default\" data-content-type=\"text\"\u003e\n\u003cp\u003e\u003cstrong\u003eA New Level of High-Resolution Power - The Sony A7R Mark V\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp id=\"EAY5BTI\"\u003eThe brand new Sony A7R Mark V provides brilliant image quality in a wide range of shooting conditions, thanks to its pairing of a powerful BIONZ X image processor, and high-resolution 61MP EXMOR CMOS image sensor. This combination is capable of an impressive 15-stops of dynamic range, which means the camera is a wonderful performer in dim lighting and in high-contrast conditions. Throughout the ISO range of 100-32000 (expandable to 102400), the Sony A7R Mark IV delivers high-resolution images with incredibly low levels of image noise - you can feel confident to let the Sony A7R Mark V spread its wings and show you what it can really do.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e8K video recording\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Sony A7R Mark IV is powerful for stills but this is not its only strength, with 8K24\/25p video recording also available. Other high-end movie options are onboard for the cinematographers, including 4K recording with 6.2K oversampling, 4:2:2 10-bit recording, and even Full HD 120fps high frame rate recording for slow-motion endeavours.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuilt-in IS and fast AF performance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe high-end imaging performance is advanced by the inclusion of a host of top-tier functions in the A7R Mark V, starting with a built-in Image Stabilisation system, which provides up to 8 stops of stabilisation. This equates to blur-free images and smooth and steady video recording, more often than not. The Sony A7R Mark V makes use of 693 phase detection points to produce fast and accurate AF performance. This AF system is extremely succesful at tracking moving subjects, with vast improvements made to Eye AF and animal tracking when compared to previous models. This camera is great at finding focus even in dark scenarios (-4EV), while its impressive performance is best for harnessing the 10 frames per second continuous shooting with AF\/AE tracking.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-pb-style=\"CH9R8BI\" data-element=\"main\" data-background-images=\"{}\" data-appearance=\"full-height\" data-content-type=\"column\" class=\"pagebuilder-column\"\u003e\n\u003cfigure data-pb-style=\"A7XX5JP\" data-element=\"main\" data-appearance=\"full-width\" data-content-type=\"image\"\u003e\u003c\/figure\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"contained\" data-content-type=\"row\"\u003e\n\u003cdiv data-pb-style=\"B4ASQVT\" data-element=\"inner\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-play-only-visible=\"true\" data-video-loop=\"true\" data-background-type=\"image\" data-background-images=\"{}\" data-parallax-speed=\"0.5\" data-enable-parallax=\"0\"\u003e\n\u003cdiv data-element=\"main\" data-grid-size=\"12\" data-content-type=\"column-group\" style=\"display: flex;\" class=\"pagebuilder-column-group\"\u003e\n\u003cdiv data-pb-style=\"B0AH1S1\" data-element=\"main\" data-background-images=\"{}\" data-appearance=\"full-height\" data-content-type=\"column\" class=\"pagebuilder-column\"\u003e\n\u003cfigure data-pb-style=\"CXAY6MJ\" data-element=\"main\" data-appearance=\"full-width\" data-content-type=\"image\"\u003e\u003c\/figure\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv data-pb-style=\"VOYYC2K\" data-element=\"main\" data-background-images=\"{}\" data-appearance=\"full-height\" data-content-type=\"column\" class=\"pagebuilder-column\"\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"default\" data-content-type=\"text\"\u003e\n\u003cp\u003e\u003cstrong\u003eKey features of the Sony A7R V's rugged body\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Sony A7R Mark V is a rugged workhorse with advanced dust and moisture resistance allowing for free and confident use in the elements. This camera includes a new anti-dust system to actively remove particles and a shutter-close setting for when it is powered off. Notably, this camera features a heat dissipating structure for enhanced video record times (8K for 30 minutes), while the dual memory card slots are CFExpress type compatible, so the larger files are well managed.\u003cbr\u003e\u003cbr\u003eBoth modern and classic image composition is supported in the Sony A7R Mark V, with a class-leading 9.44-million dot EVF available, as well as a 4-axis multi-angle touch LCD screen, which measures a huge 3.2-inches in size. The touch-sensitivity of this LCD screen is ideal for menu navigation and it also provides touch focus, tracking and shutter options, and pinch-in and out gestures can also be utilised.\u003c\/p\u003e\n\u003cp\u003eVideo enthusiasts will be pleased to find both a microphone input and headphone output on this impressive mirrorless camera, so a higher quality of audio can be harnessed, to match the premium video quality. A USB-C port supplies power delivery, while a full-size HDMI port is also available.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"contained\" data-content-type=\"row\"\u003e\n\u003cdiv data-pb-style=\"GFE6RSA\" data-element=\"inner\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-play-only-visible=\"true\" data-video-loop=\"true\" data-background-type=\"image\" data-background-images=\"{}\" data-parallax-speed=\"0.5\" data-enable-parallax=\"0\"\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"default\" data-content-type=\"text\"\u003e\n\u003cp\u003e\u003cstrong\u003eCustom functions \u0026amp; advanced operation\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Sony A7R Mark V features a range of custom functions that users of all levels can use to make the most of its impressive performance. This includes a silent mode, My Dial, and over 42 different menus to be registered, under the My Menu option. More advanced operations that this camera is capable of include switching between full-frame and APS-C formats, in-camera trimming, a Bulb timer and much more.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConnectivity features\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e4K Web Camera Streaming - UVC\/UAV compliant via computer-based webcam applications and compatible smartphones\u003c\/li\u003e\n\u003cli\u003eBuilt-in WiFi - 2.4GHz \u0026amp; 5GHz bands\u003c\/li\u003e\n\u003cli\u003eHigh-Speed Wired LAN and Superspeed USB file transfers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFurther video functions and features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e16-Bit RAW Video Output\u003c\/li\u003e\n\u003cli\u003eAF assist, Focus Peaking, breathing compensation and more.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715863973931,"sku":"127491","price":6599.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-a7r-v-lens-kit.jpg?v=1768969748"},{"product_id":"sony-fe-16-35mm-f2-8-gm-mkii-zoom","title":"Sony FE 16-35mm f2.8 GM MKII Zoom","description":"\u003cp\u003eThe Sony FE 16-35mm f2.8 GM MKII Zoom is a premium quality wide-angle zoom lens, notable for providing consistent edge-to-edge sharpness, throughout performance. The zoom range of this lens will be a favourite of landscape and travel photographers, and with a constant f2.8 maximum aperture, this lens can be enjoyed in all lighting conditions. While it is excellent for still imagery, this Sony zoom lens can also be put to use to produce stunning video results, thanks to such features as reduced focus breathing and axial shift when focusing during video recording. The lens also includes a physical aperture ring and a click on\/off option, as well as a smooth and responsive focus ring - use this to employ Linear Response MF.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 16-35mm f2.8 GM MKII Zoom utilises the latest floating focus mechanism, so it can achieve an impressive closest focus distance of just 22cm and a magnification factor of 0.32x - this means it is good for working with all subjects near and far. This lens includes an impressively fast and quiet AF system, with quad linear AF motors used, which also allows the lens to perform in a whisper-quiet fashion - it is a great choice for continuous shooting and video recording purposes.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 16-35mm f2.8 GM MKII Zoom lens includes a rugged dust and moisture-resistant design, so it can be enjoyed freely in outdoor conditions. All seams on the lens include structural sealing, rubber gaskets are included on buttons and switches, and the lens mount is rubber sealed. As an added bonus, the front element of the lens is fluorine coated to repel water and oils, and make it safer and easier to clean.\u003c\/p\u003e\n\u003cp\u003eOther Key Features:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIris Lock - Prevents accidental movement between A and f2.8-f22 settings\u003c\/li\u003e\n\u003cli\u003eFocus Hold Buttons: Hold focus or customise to certain key shooting settings\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864072235,"sku":"130454","price":2879.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-16-35mm-gm-ii.jpg?v=1768969749"},{"product_id":"sony-a6400-16-50mm-55-210mm-twin-kit","title":"Sony A6400 + 16-50mm + 55-210mm Twin Kit","description":"\u003cp\u003eThe latest in a now long line of excellent E-Mount cameras from Sony, the A6400 maintains the spirit of previous models, while making exciting new additions to keep Sony at the head of this class. As well as 4K resolution video with full pixel readout and 11 frames per second continuous shooting, the A6400 features a blisteringly fast Hybrid AF system, which can acquire autofocus at a current class-leading speed of 0.02 seconds. The image quality is, as we have come to expect from Sony, excellent, stemming from a high-resolution 24.2MP Exmor CMOS sensor.\u003c\/p\u003e\n\u003cp\u003eAt the rear of the Sony A6400, as well as an Electronic viewfinder, is an updated 180-degree flip screen, which will help you get the most out of the high-resolution video that this camera is capable of. Although portable and travel-friendly, the A6400 is no wilting-flower, with a magnesium alloy build as well as dust and moisture-resistance, to allow you to shoot freely. This mirrorless camera is the host to a new and improved user interface, as well as built-in WiFi and NFC connectivity for the latest sharing and connectivity performance.\u003c\/p\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-c98xpr3\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eMake the Most of Your Purchase\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/product-guides\/best-camera-bundles?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eThe 5 Best Camera Bundles for All Budgets\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eSee how this twin lens Sony kit compares against other top camera bundles.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864105003,"sku":"119879","price":1799.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/img_8508.jpg?v=1768969749"},{"product_id":"sony-a7c-mark-ii-24-50mm-f2-8-kit-silver","title":"Sony A7C Mark II + 24-50mm f2.8 Kit - Silver","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMeet the portable \u0026amp; powerful Sony A7C II\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II brings remarkable full-frame power in a package that is portable enough to be considered for daily shooting purposes and travel. This new Sony mirrorless camera includes a super high-quality 33MP full-frame CMOS sensor, as well as a BIONZ XR processing engine; this engine boosts an advanced AE algorithm that delivers perfect exposures in both still and video shooting modes. Much faster than previous models, the A7C Mark II operates at a rapid rate and offers excellent 10 frames per second continuous shooting - the camera's blistering 759 phase-detection AF system comes in handy when making the most of this burst shooting. Built-in 5-axis Image Stabilisation keeps all results steady and blur-free, while both a high-resolution EVF and a versatile, vari-angle LCD screen are available for framing to perfection.\u003c\/p\u003e\n\u003cp\u003eFind your focal point with ease\u003c\/p\u003e\n\u003cp\u003eAs well as the fast and accurate AF system that we have already noted, the Sony A7C II is primed to help you find your focus, no matter the situation or the subject. This camera can focus in any lighting condition, down to EV -4.0. It utilised advanced AI technology to recognise human subjects, not just eyes but also body and head movements, and it can even lock onto and track subjects that are partially obscured. The Sony A7C Mark II will impress with its excellent Eye-AF technology, which is available for both human and animal subjects.\u003c\/p\u003e\n\u003cp\u003eBuilt-In 5-Axis Image Stabilisation\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II includes a highly effective image stabilisation system that provides 7.0 step stabilisation. If you are on the go, this camera can be used with confidence, even in tricky lighting conditions, and handheld is the only option.\u003c\/p\u003e\n\u003cp\u003eSupport for high-end content creation\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II features a range of features that will appeal to content creators of all levels, including 4K live streaming, and the ability to capture both slow and quick motion video. This option is available via the easy-to-find S\u0026amp;Q option, which can now be found alongside dedicated still and video options on a dial, so it's quick and easy to find and launch the perfect mode for each situation.\u003c\/p\u003e\n\u003cp\u003eIntuitive camera controls, with a host of options\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II offers both a high-quality EVF and a vari-angle LCD touch screen, so users can frame their work in a way that suits them. The LCD screen's touch sensitivity allows users to make the most of intuitive menus, which means fast camera operation when out in the field. This camera can also be connected to a smartphone using the wonderful Creators' app, which is great for calling action on your videos, as well as monitoring, and checking framing and focus. To make it easy to share your results with various social media platforms, videos captured vertically will be uploaded as such.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864170539,"sku":"131947","price":4499.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_a7c_ii_24-50mm_f2.8_kit_-_silver.jpg?v=1768969749"},{"product_id":"sony-a7-mark-iv-24-105mm-f4-kit","title":"Sony A7 IV + FE 24-105mm f4 Zoom Kit","description":"\u003cp\u003eThe Sony A7 Mark IV is one of the most exciting releases in modern times. It follows on from a popular predecessor and promises to bring this range into the top-tier of mirrorless cameras at this level. The A7 Mark IV has arrived with a newly designed 33MP full-frame image sensor and the latest BIONZ XR image processor on board. This allows the camera to capture brilliant high-resolution images in a range of lighting conditions. This camera is capable of up to 15-stops of dynamic range and it includes an expandable ISO range of 50-204,800.\u003c\/p\u003e\n\u003cp\u003eThe AF system of the A7 Mark IV is suitable for various subjects and shooting styles, including the 4K60p video capture that is available in-camera, thanks to its use of 759 AF points which cover a large area of the image sensor - this leads to impressive focusing speeds and accuracy. Real-Time Eye AF is available, which means the all-important eyes will take priority during focus, with this feature seeing a notable upgrade in performance, while Real Time tracking is your best fit for sports photography.\u003c\/p\u003e\n\u003cp\u003eThe continuous shooting rate of the Sony A7 Mark IV makes it ideal for sports and action shooting. It can fire off up to 10 frames per second in a continuous burst, with the ability to handle a large number of files being captured; 828 uncompressed RAW and JPEG files, in fact. 5-AXIS Image Stabilisation has been included in this exciting mirrorless camera, which allows users to enjoy much of their shooting handheld, with active stabilisation also available in video mode. The Sony A7 Mark IV includes a range of presets which allows users to produce their own creative images with ease.\u003c\/p\u003e\n\u003cp\u003eThe Sony A7 Mark IV will be of interest to serious video enthusiasts with 4K60p 10-bit 4:2:2 video recording on offer. Other notable video specifications include full pixel readout without binning in 4K and 7K oversampling, while Full HD 120p video is also available for slow-motion enthusiasts. S-Log3 and S-Gamut3 are available for grading, while S-Cinetone provides that highly sought after cinematic look. The heat-dissipating structure of the camera body means avid users can enjoy much longer recording times with the A7 Mark IV. The A7 Mark IV is a welcome addition to any streaming kit, with live communication available with super high-quality video and audio still intact - this will help your uploads stand out from the pack. This mirrorless camera will slot in nicely to many video-making and vlogging workflows.\u003c\/p\u003e\n\u003cp\u003eThe Sony A7 Mark IV will be of interest to serious video enthusiasts with 4K60p 10-bit 4:2:2 video recording on offer. Other notable video specifications include pulling pixel readout without binning in 4K and 7K oversampling, while Full HD 120p video is also available for slow-motion enthusiasts. S-Log3 and S-Gamut3 are available for grading, while S-Cinetone provides that highly sought after cinematic look. The heat-dissipating structure of the camera body means avid users can enjoy much longer recording times with the A7 Mark IV. The A7 Mark IV is a welcome addition to any streaming kit, with live communication available with super high-quality video and audio still intact - this will help your uploads stand out from the pack. This mirrorless camera will slot in nicely to many video-making and vlogging workflows.\u003c\/p\u003e\n\u003cp\u003eLike previous releases in this range, the A7 Mark IV is breathtaking in its ability to be both portable and powerful. This rugged, weather-sealed body includes both an EVF and a tilting, touch-sensitive LCD screen for operation and image composing, while dual memory card slots are available for managing the large video files and multiple high-resolution images that this camera can produce in a burst. This ergonomic body is great for intuitive performance, with a range of easy to access buttons and dials, including a dedicated photo and video dial, which also features Sony's S\u0026amp;Q setting, which allows for quick changing between slow and quick motion shooting.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864203307,"sku":"122236","price":4999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/85bd3a5a-e7e0-44e5-a0d6-f34353e2b7d5_rw_1920.jpg?v=1772418595"},{"product_id":"sony-a7c-ii-body-black","title":"Sony A7C II Body Black","description":"\u003cp\u003eMeet the portable \u0026amp; powerful Sony A7C II\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II brings remarkable full-frame power in a package that is portable enough to be considered for daily shooting purposes and travel. This new Sony mirrorless camera includes a super high-quality 33MP full-frame CMOS sensor, as well as a BIONZ XR processing engine; this engine boosts an advanced AE algorithm that delivers perfect exposures in both still and video shooting modes. Much faster than previous models, the A7C Mark II operates at a rapid rate and offers excellent 10 frames per second continuous shooting - the camera's blistering 759 phase-detection AF system comes in handy when making the most of this burst shooting. Built-in 5-axis Image Stabilisation keeps all results steady and blur-free, while both a high-resolution EVF and a versatile, vari-angle LCD screen are available for framing to perfection.\u003c\/p\u003e\n\u003cp\u003eFind your focal point with ease\u003c\/p\u003e\n\u003cp\u003eAs well as the fast and accurate AF system that we have already noted, the Sony A7C II is primed to help you find your focus, no matter the situation or the subject. This camera can focus in any lighting condition, down to EV -4.0. It utilised advanced AI technology to recognise human subjects, not just eyes but also body and head movements, and it can even lock onto and track subjects that are partially obscured. The Sony A7C Mark II will impress with its excellent Eye-AF technology, which is available for both human and animal subjects.\u003c\/p\u003e\n\u003cp\u003eBuilt-In 5-Axis Image Stabilisation\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II includes a highly effective image stabilisation system that provides 7.0 step stabilisation. If you are on the go, this camera can be used with confidence, even in tricky lighting conditions, and handheld is the only option.\u003c\/p\u003e\n\u003cp\u003eSupport for high-end content creation\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II features a range of features that will appeal to content creators of all levels, including 4K live streaming, and the ability to capture both slow and quick motion video. This option is available via the easy-to-find S\u0026amp;Q option, which can now be found alongside dedicated still and video options on a dial, so it's quick and easy to find and launch the perfect mode for each situation.\u003c\/p\u003e\n\u003cp\u003eIntuitive camera controls, with a host of options\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II offers both a high-quality EVF and a vari-angle LCD touch screen, so users can frame their work in a way that suits them. The LCD screen's touch sensitivity allows users to make the most of intuitive menus, which means fast camera operation when out in the field. This camera can also be connected to a smartphone using the wonderful Creators' app, which is great for calling action on your videos, as well as monitoring, and checking framing and focus. To make it easy to share your results with various social media platforms, videos captured vertically will be uploaded as such.\u003c\/p\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-START --\u003e\n\u003cdiv class=\"phocal-related-guides\" id=\"phocal-guides-c6651ng\" style=\"margin:32px 0;\"\u003e\n  \u003ch3 style=\"font-size:18px;margin-bottom:12px;\"\u003eLearn More Before You Buy\u003c\/h3\u003e\n  \u003cdiv style=\"display:flex;flex-wrap:wrap;gap:14px;\"\u003e\n    \n    \u003ca href=\"\/blogs\/photography-tips\/full-frame-cameras?phocal_src=related-guides\" class=\"phocal-guide-card\" style=\"display:block;flex:1 1 220px;text-decoration:none;color:inherit;border:1px solid #e5e5e5;border-radius:8px;padding:14px 16px;background:#fff;\"\u003e\n      \u003cdiv style=\"font-size:13px;font-weight:600;line-height:1.3;margin-bottom:6px;\"\u003eFull-Frame Cameras: Everything You Need To Know (Including 4K, APS-C vs Full-Frame \u0026amp; Key Advantages)\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;color:#666;line-height:1.4;margin-bottom:8px;\"\u003eUnderstand exactly why the A7C II's full-frame 33MP sensor is a game-changer.\u003c\/div\u003e\n      \u003cdiv style=\"font-size:12px;font-weight:600;color:#1a1a1a;\"\u003eRead the guide →\u003c\/div\u003e\n    \u003c\/a\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- PHOCAL-RELATED-GUIDES-END --\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864301611,"sku":"130946","price":2999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-a7cii-black_1.jpg?v=1768969749"},{"product_id":"sony-fe-85mm-f1-4-gm-ii-lens","title":"Sony FE 85mm F1.4 GM II Lens","description":"\u003cp\u003eThis new Sony 85mm f1.4 GM2 lens carries on from the tradition of the original version, but this model is more portable and suitable for modern purposes. The Sony 85mm f1.4 GM2 lens is the perfect option for producing high-quality portrait photographs. Its flattering focal length and exceptional optical design promise astounding edge-to-edge sharpness in all conditions. With its ultra-bright f1.4 maximum aperture this Sony portrait lens delivers wonderful bokeh - imagine the stunning background blur you can create. Another highlight of this excellent prime lens includes advanced AF performance.\u003c\/p\u003e\n\u003cp\u003eWithin its brilliant optical design, the Sony 85mm f1.4 GM2 lens features advanced Extreme Aspheric lens elements, which help suppress aberrations that are traditionally extremely hard to address. This Sony prime lens is just as excellent on a physical front, thanks to its dust and moisture resistant construction, which makes the lens suitable for use in all manner of weather conditions. Further to this, the Sony 85mm f1.4 GM2 lens includes fluorine coating to repel dust and fingerprints and make the front element easier to clean.\u003c\/p\u003e\n\u003cp\u003eThe advanced AF speeds that we highlighted earlier are thanks to the inclusion of the latest XD linear AF motor - this makes the lens suitable for sports and action photography, as well as video applications.\u003c\/p\u003e\n\u003cp\u003eHow much more portable is the Sony 85mm f1.4 GM2 lens? Compared to the previous model, this lens features 15% reduced volume and 20% reduced weight, so it is perfect for travel and everyday purposes. Despite its smaller stature, this lens is more advanced in terms of usability, with aperture lock and dual focus hold buttons, as well as a focus ring and physical aperture ring.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864367147,"sku":"124431","price":2039.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_85mm_f1.4_gm2_lens_5.jpg?v=1768969749"},{"product_id":"sony-a7c-mark-ii-24-50mm-f2-8-kit-black","title":"Sony A7C II + 24-50mm f2.8 Kit - Black","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMeet the portable \u0026amp; powerful Sony A7C II\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II brings remarkable full-frame power in a package that is portable enough to be considered for daily shooting purposes and travel. This new Sony mirrorless camera includes a super high-quality 33MP full-frame CMOS sensor, as well as a BIONZ XR processing engine; this engine boosts an advanced AE algorithm that delivers perfect exposures in both still and video shooting modes. Much faster than previous models, the A7C Mark II operates at a rapid rate and offers excellent 10 frames per second continuous shooting - the camera's blistering 759 phase-detection AF system comes in handy when making the most of this burst shooting. Built-in 5-axis Image Stabilisation keeps all results steady and blur-free, while both a high-resolution EVF and a versatile, vari-angle LCD screen are available for framing to perfection.\u003c\/p\u003e\n\u003cp\u003eFind your focal point with ease\u003c\/p\u003e\n\u003cp\u003eAs well as the fast and accurate AF system that we have already noted, the Sony A7C II is primed to help you find your focus, no matter the situation or the subject. This camera can focus in any lighting condition, down to EV -4.0. It utilised advanced AI technology to recognise human subjects, not just eyes but also body and head movements, and it can even lock onto and track subjects that are partially obscured. The Sony A7C Mark II will impress with its excellent Eye-AF technology, which is available for both human and animal subjects.\u003c\/p\u003e\n\u003cp\u003eBuilt-In 5-Axis Image Stabilisation\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II includes a highly effective image stabilisation system that provides 7.0 step stabilisation. If you are on the go, this camera can be used with confidence, even in tricky lighting conditions, and handheld is the only option.\u003c\/p\u003e\n\u003cp\u003eSupport for high-end content creation\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II features a range of features that will appeal to content creators of all levels, including 4K live streaming, and the ability to capture both slow and quick motion video. This option is available via the easy-to-find S\u0026amp;Q option, which can now be found alongside dedicated still and video options on a dial, so it's quick and easy to find and launch the perfect mode for each situation.\u003c\/p\u003e\n\u003cp\u003eIntuitive camera controls, with a host of options\u003c\/p\u003e\n\u003cp\u003eThe Sony A7C Mark II offers both a high-quality EVF and a vari-angle LCD touch screen, so users can frame their work in a way that suits them. The LCD screen's touch sensitivity allows users to make the most of intuitive menus, which means fast camera operation when out in the field. This camera can also be connected to a smartphone using the wonderful Creators' app, which is great for calling action on your videos, as well as monitoring, and checking framing and focus. To make it easy to share your results with various social media platforms, videos captured vertically will be uploaded as such.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864399915,"sku":"131948","price":4499.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-a7c-ii-24-50mm-black-kit.jpg?v=1768969749"},{"product_id":"sony-fe-24-50mm-f2-8-g-zoom","title":"Sony FE 24-50mm f2.8 G Zoom","description":"\u003cp\u003eThis Sony FE 24-50mm f2.8 G is a full-frame f\/2.8 zoom lens that packs a punch in a compact package, making it the perfect partner for your Sony mirrorless camera. Packed with top-notch technology, it unlocks your camera's full potential, delivering stunning images wherever you roam. As well as premium optics that promise edge-to-edge sharpness in all scenarios, this standard zoom lens is up for any challenge physically, with a dust and moisture-resistant build and a protective fluorine coating.\u003c\/p\u003e\n\u003cp\u003eThe versatile zoom range of this Sony lens covers a 24-50mm, making it perfect for all types of photography from portraits to landscapes, and much more. The closest focus of this lens is just 18cm, so it can even be used to frame close-up subjects with overwhelming success. With a bright f2.8 maximum aperture available throughout the zoom range, this Sony lens delivers brilliant eye-catching bokeh, so don't be scared to shoot with this lens wide-open.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 24-50mm f2.8 G zoom lens includes dual optimised linear AF motors, which results in autofocus performance that is at once fast, accurate and notably quiet. It is the perfect match for filming high-quality vlogs and other videos with your Sony mirrorless camera. If you are a photographer who likes to be in control, this Sony lens is a perfect option, thanks to aperture, zoom and focus rings all being at your fingertips. As a bonus, aperture click stops can be turned on or off to suit your particular shooting style and situation.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864498219,"sku":"150122","price":1444.96,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_fe_24-50mm_f_2.8_g_lens.jpg?v=1768969750"}],"url":"https:\/\/www.teds.com.au\/collections\/sony-cashback-26.oembed?page=3","provider":"Ted's Cameras","version":"1.0","type":"link"}