{"title":"Sony G Master Lenses","description":"\u003cp id=\"T6B3UW5\" style=\"text-align: center;\"\u003eFor users seeking the best possible quality and performance from their camera gear, Sony GM lenses are a perfect choice. These lenses are designed for use on \u003ca href=\"https:\/\/www.teds.com.au\/mirrorless-cameras\/sony-alpha-a7-series-full-frame\" tabindex=\"0\"\u003eSony Mirrorless cameras\u003c\/a\u003e, and they feature advanced optical designs, reliable physical builds, and fast and accurate autofocus systems; this is ideal for utilising the high-resolution video recording and speedy continuous shooting rates of compatible cameras.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eSo, which lens within the GM range should you add to your camera bag first? If you are a portrait photography enthusiast, you will adore the \u003ca href=\"https:\/\/www.teds.com.au\/sony-e-mount-fe-85mm-f1-4\" tabindex=\"0\"\u003eSony FE 85mm f1.4 GM lens\u003c\/a\u003e, which pairs a long focal length with an ultra-bright maximum aperture for brilliant bokeh capture. Anyone seeking a wider field of view, which will include landscape photographers, will appreciate the versatile \u003ca href=\"https:\/\/www.teds.com.au\/sony-fe-16-35mm-f2-8-gm\" tabindex=\"0\"\u003eSony FE 16-35mm f2.8 GM,\u003c\/a\u003e a lens that allows users to take advantage of multiple wide fields of view thanks to its zoom function and features a bright f2.8 maximum aperture throughout - this is great for depth of field control and low-light shooting.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eNeed more help picking a Sony GM lens for your mirrorless camera? Our \u003ca href=\"https:\/\/www.teds.com.au\/blog\/best-buy-sony-lenses\" tabindex=\"0\"\u003eguide to the best buy Sony lenses\u003c\/a\u003e can help.\u003c\/p\u003e","products":[{"product_id":"sony-fe-16-35mm-f2-8-gm-lens","title":"Sony FE 16-35mm f2.8 GM Lens","description":"\u003cp\u003eA fast, premium and rugged wide-angle zoom for E-Mount\u003c\/p\u003e\u003cp\u003eA pristine wide-angle zoom lens made to the high standards of the full-frame E-mount range, the Sony FE 16-35mm f2.8 GM lens will impress with its exceptional images, produced with astonishing consistency. Combining a versatile wide-angle zoom range and a very fast f2.8 maximum aperture, this is the ideal lens for attaching to your camera when jet-setting to a new country, hiking up a mountainside and camping out for awe-inspiring sunsets, or taking in the sites in some ancient, history-filled city. The large aperture rating lets in heaps of light, so you can pack light and leave the tripod at home and still come home with a hard drive full of images that are free from blur.\u003c\/p\u003e\u003cp\u003eFor stills and for HD and 4K video, the 16-35mm f2.8 features Sony's brilliant Direct Drive Super Sonic Wave AF motor, which will be very welcomed thanks to its blistering speed, whisper-quiet operation sounds and pinpoint accuracy. A focus hold button is easy to reach and helps you lock onto your focal point in critical moments, while an MF\/AF switch ensures you can decide when to take matters into your own hands.\u003c\/p\u003e\u003cp\u003eWhen inspecting both the physical and optical construction of this lens it is easy to see that Sony have delivered exactly what is expected. Images are sharp, detailed and free from common nasties, thanks to a design that includes two Extra-low dispersion, three Aspherical and two XA elements, and the application of both Nano AR and Fluorine coatings. Physically the lens is dust and moisture resistant, meaning you can take it out with you to the far corners of the world without worrying too much about the elements where your lens is concerned - your outfit is another matter!\u003c\/p\u003e","brand":"sony","offers":[{"title":"Default Title","offer_id":42715796111403,"sku":"115453","price":2899.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/16-35mm_1_2.jpg?v=1768968430"},{"product_id":"sony-fe-70-200mm-f2-8-gm-oss-zoom","title":"Sony FE 70-200mm f2.8 GM OSS Zoom","description":"\u003cp\u003eA premium Sony E-mount telephoto zoom lens, for premium bodiesReady and primed for action, is this premium telephoto zoom lens from Sony. The Sony FE 70-200mm f2.8 GM is going to suit Sports and Wildlife photographers just fine, with a focal range that has become a favourite among action photographers in general - it has even been seen in many Wedding photographer's kits.\u003c\/p\u003e\u003cp\u003eA constant f2.8 aperture makes this lens even more suited to shooting at fast moving subjects, allowing you to open up the aperture and utilise quicker shutter speeds. This large aperture opening also enables you to pinpoint your area of focus within an image and render virtually everything else into blur. This blur is beautiful and captivating, thanks to an 11-blade circular aperture, while your subject that is in focus is sharp and eye-catching.\u003c\/p\u003e\u003cp\u003eWhat's under the hood?\u003c\/p\u003e\u003cp\u003eThroughout its long zoom range this premium telephoto zoom lens provides excellent image clarity and sharpness, sure to satisfy enthusiasts and professionals. The lens construction responsible for this stunning performance contains three advanced lens elements - XA, ED, and Super ED glass. These special elements have all been included for overall image quality and to reduce distortions and aberrations. This new Sony FE 70-200mm f2.8 GM lens is a high quality, versatile performer, matching the flagship Sony E- mount bodies perfectly.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715818426411,"sku":"112673","price":2899.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/70200mm.jpg?v=1768968798"},{"product_id":"sony-fe-100-400mm-f4-5-5-6-gm-oss-lens","title":"Sony FE 100-400mm f4.5-5.6 GM OSS Lens","description":"\u003cp\u003eNew for the E-mount, the longest lens in the lineup\u003c\/p\u003e\u003cp\u003eAn exciting prospect for all Sony E-Mount users, particularly those with an interest in Sports and Wildlife photographers, is this FE 100-400mm f4.5-5.6 lens, the longest in the lineup so far. This lens is full-frame compatible and it can also be shot on APS-C format E-Mount cameras and in conjunction with Sony Teleconverters for an increase on the already long zoom range.\u003c\/p\u003e\u003cp\u003eThe 100-400mm f4.5-5.6 features a Direct Drive SSM focus motor, which leads to fast, accurate and silent AF performance. This focus motor has all the characteristics that you would want, able to efficiently detect your subject and lock into focus, track your subject as it moves and allow you to fire, all at an undetectable volume, which is great for maintaining discretion and filming videos.\u003c\/p\u003e\u003cp\u003eJust like the E-Mount range that it is part of, this lens manages to perform all of these tasks whilst remaining lightweight and portable. Sony is playing to its strengths here, developing a lens that is amongst the smallest of its type, without you having to sacrifice on quality and performance. Dust and moisture-resistant construction allow you to shoot undeterred as the weather conditions worsen, while fluorine coating has been applied to the front of the lens, so you can easily remove any dust and grime that may become lodged.\u003c\/p\u003e\u003cp\u003eImage quality is where this lens really comes into its own, delivering consistently good quality and edge to edge sharpness. This high-quality performance is thanks to the premium optical design, which contains 22 elements in 16 groups. Including in these elements is 1 Super-ED and 2 ED glass elements, which along with delivering maximum resolution, control the appearance of chromatic aberrations. Out of focus areas are rendered beautifully, while Sony's Nano AR coating is in place to reduce ghosting and flare.\u003c\/p\u003e\u003cp\u003eOther Key Features\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eZoom Torque Adjustment Ring\u003c\/li\u003e\n\u003cli\u003eOptical SteadyShot stabiliser - reduces the effects of camera shake and motion blur\u003c\/li\u003e\n\u003cli\u003eFocus range limiter - saves your lens from searching for focus and wasting time\u003c\/li\u003e\n\u003cli\u003eInternal focus - retains compact size during performance\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715825111083,"sku":"115285","price":3999.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/100-400mm.jpg?v=1768968937"},{"product_id":"sony-fe-50mm-f1-2-gm","title":"Sony FE 50mm f1.2 GM Lens","description":"\u003cp\u003eThe Sony FE 50mm f1.2 GM lens is as compact and lightweight as other similar lenses in the Sony range but despite this, it offers an ultra-bright f1.2 maximum aperture. This feature makes the lens ideal for low-light shooting and it makes it a perfect option for producing beautiful bokeh with your Sony Mirrorless camera. This Sony prime lens joins the GM range, which means it is built to premium standards optically and physically. The high-end optical design includes 3 extreme aspherical elements which assure sharpness is paramount, while Nano AR II coating has been applied to reduce flare and ghosting in images. In terms of its physical qualities, the Sony FE 50mm f1.2 is tough despite its relatively compact size; it is weather-sealed to withstand the elements and includes a protective fluorine coating.\u003c\/p\u003e\n\u003cp\u003eIn use, the Sony FE 50mm f1.2 GM lens will impress users from all backgrounds. The classic focal length is great for portraits, photojournalism and more, while the physical aperture ring makes it easy to adjust the depth of field of your images for creative purposes. You can even attempt close-up shooting with this Sony 50mm lens - it has a closest focus of just 0.4m. Two function buttons can be customised to allow the lens to slot into your workflow perfectly, while the fast and smooth autofocus provided by the Four Sony XD (extreme dynamic) Linear Motors will appease users who use their Sony Mirrorless camera for stills, video, or a little bit of both.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860402219,"sku":"121488","price":2599.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-50mm-f1-2-gm.jpg?v=1768969620"},{"product_id":"sony-fe-70-200mm-f2-8-gm-m2-oss","title":"Sony FE 70-200mm f2.8 GM M2 OSS","description":"\u003cp\u003eSports photographers looking to take full-advantage of their high-resolution, powerful Sony Alpha Mirrorless camera will be over the moon with the release of this new lens, the Sony FE 70-200mm f2.8 GM lens. This lens features a versatile zoom range that is perfect for getting a nice, tight crop of the action when required. The optical design of this lens promises sublime image quality, and is a perfect match for full-frame sensors. The bright f2.8 aperture of the lens allows for excellent bokeh capture abilities, while edge to edge sharpness is to be expected from this GM lens. Nano AR coating II has been applied to reduce ghosting and flare.\u003c\/p\u003e\n\u003cp\u003eNot just notable for its optical excellence, this lens will excite with its build. It is incredibly compact and lightweight, considering its zoom range, which makes it mobile enough for comfortable use out in the field. The barrel length of this lens remains just as compact at all focal lengths, while to further benefit handheld use, the Sony FE 70-200mm f2.8 GM M2 lens features Optical SteadyShot Stabilisation. Stabilisation control is performed by a switch on the ergonomically designed lens barrel, with a focus limiter, Iris lock and other functions easily accessible, as well as a physical aperture ring - this makes for a stunning user experience.\u003c\/p\u003e\n\u003cp\u003eOne of the main selling points of this exciting Sony zoom lens is its lightning-fast, and powerful performance. This is available thanks to the four high-thrust Linear AF motors which have been employed in the lens design. This AF system is fast enough for any subject you would think to fill your viewfinder with, while the tracking performance is top-notch, even while you are zooming simultaneously. The Sony FE 70-200mm f2.8 GM M2 lens will also appeal to video lovers for a few key reasons. The lens is notable for minimal focus breathing, as well as the on\/off click switch for the aperture ring, which allows for silent aperture setting changes while you film.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715860926507,"sku":"122200","price":2999.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-70-200mm-gm-side-angle.jpg?v=1768969622"},{"product_id":"sony-fe-50mm-f1-4-gm-lens","title":"Sony FE 50mm f1.4 GM Lens","description":"\u003cp\u003eThe Sony FE 50mm f1.4 GM lens is a great addition to any daily or even professional-level photography kit, thanks to its compact and lightweight design, and premium optical quality. Within its optical design, the Sony FE 50mm f1.4 GM includes both XA elements and ED glass, helping it to achieve astonishing edge-to-edge sharpness, with minimal distortions and aberrations at all settings. This quality is even evident when using the lens at its widest maximum aperture of f1.4, so users can feel free to express themselves with the dreamy background blur that only a premium-level lens is capable of. While the optical quality is worthy of praise, this Sony prime lens is just as notable for its physical attributes. With dust and moisture resistance, as well as a protective fluorine coating, you can head into the great outdoors and use this lens freely; and you will do so repeatedly thanks to its portable stature.\u003c\/p\u003e\u003cp\u003eThe Sony FE 50mm f1.4 GM includes Sony's Nano AR Coating II, which suppresses flare and ghosting, leaving images sharp, contrasty and with accurate colours. If you are using the lens to focus on moving subjects or to enjoy the high-resolution video performance of your Sony Alpha mirrorless camera, you will be pleased to find that it utilises XD Linear AF motors, delivers the fast and quiet autofocus performances required to maximise these functions. While the Sony FE 50mm f1.4 GM lens is small in stature, there is still space for all of the required buttons and dials, with a focusing ring, focus hold button, aperture ring and index, as well as an iris lock switch and click on\/off switch, which are both perfect for videography workflows.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715861024811,"sku":"127991","price":1909.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-f1-4-gm_2.png?v=1768969623"},{"product_id":"sony-fe-24-70mm-f2-8-gm-mk-ii-zoom","title":"Sony FE 24-70mm f2.8 GM MK II Zoom","description":"\u003cp\u003eThe Sony FE 24-70mm f2.8 GM II zoom lens is perfect for anyone seeking a high-end standard zoom lens which is both versatile and portable. It is, in fact, the smallest and lightest lens of its type. The classic zoom range of this lens will come in handy in any kit, whether framing street scenes, landscapes, portraits and more, while this lens notably features a video-friendly feature set for multipurpose shooting.\u003c\/p\u003e\n\u003cp\u003eThroughout its versatile zoom range, the Sony FE 24-70mm f2.8 GM II lens includes a bright f2.8 maximum aperture, which allows for excellent depth of field control. Not only is there a physical aperture ring for making adjustments, but there is also a click\/de-click feature, so movie enthusiasts can set their lens up to suit their needs. Also of benefit to video users is the fast and quiet quality of the autofocus, which is provided by the XD Linear motors.\u003c\/p\u003e\n\u003cp\u003eThis Sony zoom lens features a range of high-end optical elements to assure premium levels of sharpness throughout use, including XA, Aspherical, Super ED and ED, while Sony's spectacular Nano AR II coating has also been applied to limit ghosting and flare. As well as a rugged dust and weather-sealed build, which allows users to use the lens confidently in tricky environments, the Sony FE 24-70mm f2.8 GM II lens has been treated with a protective Fluorine coating.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715861123115,"sku":"126645","price":2363.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-24-70mm-ii_2.jpg?v=1768969623"},{"product_id":"sony-fe-28-70mm-f2-gm-lens","title":"Sony FE 28-70mm f2 GM Lens","description":"\u003cp\u003eThis new Sony 28-70mm f2 GM lens is a groundbreaking addition to the esteemed GM lens lineup. With its constant f2 maximum aperture, this lens can capture stunning background blur and exceptional low-light performance across its versatile focal range. Despite this impressive technical feat, this Sony zoom lens is surprisingly compact and lightweight, weighing in at a mere 918g. This makes it an ideal choice for professionals who demand the creative flexibility of a zoom lens without sacrificing the performance characteristics often associated with prime lenses. As a high-quality standard zoom lens, this is an option to consider for everyday and even travel photography kits.\u003c\/p\u003e\n\u003cp\u003eThe Sony 28-70mm f2 GM boasts an advanced optical design and simulation techniques to achieve zoom quality that rivals Sony's most prestigious prime lenses. Its large element construction, including three XA (extreme aspherical) elements, ensures exceptional corner-to-corner resolution at f2 across the entire zoom range. Powered by four XD (extreme dynamic) linear motors and cutting-edge algorithms, the lens delivers rapid, precise autofocus performance, making it ideal for capturing fast-moving subjects at weddings or sporting events. Its compatibility with the Sony A9 III's 120 fps burst mode and continuous tracking during zooming further solidifies its position as a top-tier professional optic.\u003c\/p\u003e\n\u003cp\u003eThe Sony 28-70mm f\/2 GM is built to withstand the rigors of professional use. Its dust and moisture-resistant design, combined with fluorine and Nano AR Coating II, protects the lens from the elements and ensures reliable performance in challenging conditions. This durability, coupled with its exceptional optical performance and autofocus capabilities, makes the 28-70mm f\/2 GM a versatile and reliable choice for photographers and videographers alike.\u003c\/p\u003e\n\u003cp\u003eThis Sony standard zoom lens provides versatile and professional level controls for content creators of varying needs, thanks to the inclusion of the following options: focus hold button x2, aperture ring, zoom ring, focus mode switch, aperture click on\/off button, zoom smoothness switch and focus ring.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715862433835,"sku":"127727","price":4499.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-fe-28-70mm-f2_1.jpg?v=1768969699"},{"product_id":"sony-fe-14mm-f1-8-gm-lens","title":"Sony FE 14mm f1.8 GM Lens","description":"\u003cp\u003eFor those looking to explore the widest and most jaw-dropping views of the world, Sony introduces their widest Mirrorless prime lens yet, the FE 14mm f1.8 GM. This lens is good for the natural and man-made elements of the world, meaning landscape and astrophotographers will be intrigued, as well architectural photographers. This wide-angle lens from Sony excels in all lighting conditions, thanks to its bright f1.8 maximum aperture. A member of Sony's prestigious GM lineup, the 14mm f1.8 features a premium optical design (this includes ED, Super ED and Aspherical elements) so it can capture high-quality images, and it is tough enough to withstand the elements with its weather-sealing and fluorine-coated front element.The tough nature of this Sony has not resulted in its build being overwhelmingly large and bulky - it is compact enough to benefit your Mirrorless kit at less than 10 cms, and it weighs in at just 460 grams. Both photo and video enthusiasts will enjoy the benefits of this Sony prime lens, thanks to its inclusion of Two XD linear motors, which results in speedy and precise autofocus.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 14mm f1.8 GM lens is well-suited to manual photography, which is welcome news to enthusiasts using this Mirrorless system. Manual focus is supported via the smooth focus ring, while this manual focus is fast thanks to the linear response. Manual aperture adjustments are supported by the physical aperture ring, with a click\/declick setting available to suit the user's preference. Other notable additions which have been made to this lens to improve the user experience include a handy rear filter holder and an easy to reach focus hold button.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715863154731,"sku":"116872","price":1599.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-14mm-f1-43.jpg?v=1768969701"},{"product_id":"sony-fe-24mm-f1-4-gm-lens","title":"Sony FE 24mm f1.4 GM Lens","description":"\u003cp\u003eA fast and wide prime lens, the Sony 24mm f1.4 GM is a premium quality lens that holds the distinction of currently being the lightest in its class. With its bright f1.4 maximum aperture, this lens allows for exceptional handheld performance, made all the more superb when paired with a Sony Alpha body with built-in IS. Another benefit of this fast maximum aperture is its ability to produce large amounts of background blur, which is in turn of the highest order, thanks to the 11-blade circular aperture diaphragm.\u003c\/p\u003e\n\u003cp\u003eFrom corner to corner, at all apertures, the Sony 24mm f1.4 GM produces images of exceptional quality, owing to the inclusion of two XA elements and three ED glass elements, a pairing that eliminates the appearance of a range of aberrations, coma, and flare. This high-quality optical construction, in conjunction with the wide focal length, makes this lens a very suitable option for Astrophotography. Also, a perfect fit for this lens, are Landscape, street, and documentary photography.\u003c\/p\u003e\n\u003cp\u003eWith its Direct Drive SSM motor in charge of Autofocus, the Sony 24mm f1.4 GM lens performs quickly and swiftly, allowing you to shoot in discreet interiors, and to adequately employ the high-resolution video functionality of your Sony mirrorless body. Despite its previously mentioned lightweight build, this Sony lens is suited to accompany you in less-than-perfect weather conditions, thanks to its dust and moisture-resistant build.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715863220267,"sku":"118303","price":1699.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-24mm-f1-4.jpg?v=1768969702"},{"product_id":"sony-fe-16-35mm-f2-8-gm-mkii-zoom","title":"Sony FE 16-35mm f2.8 GM MKII Zoom","description":"\u003cp\u003eThe Sony FE 16-35mm f2.8 GM MKII Zoom is a premium quality wide-angle zoom lens, notable for providing consistent edge-to-edge sharpness, throughout performance. The zoom range of this lens will be a favourite of landscape and travel photographers, and with a constant f2.8 maximum aperture, this lens can be enjoyed in all lighting conditions. While it is excellent for still imagery, this Sony zoom lens can also be put to use to produce stunning video results, thanks to such features as reduced focus breathing and axial shift when focusing during video recording. The lens also includes a physical aperture ring and a click on\/off option, as well as a smooth and responsive focus ring - use this to employ Linear Response MF.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 16-35mm f2.8 GM MKII Zoom utilises the latest floating focus mechanism, so it can achieve an impressive closest focus distance of just 22cm and a magnification factor of 0.32x - this means it is good for working with all subjects near and far. This lens includes an impressively fast and quiet AF system, with quad linear AF motors used, which also allows the lens to perform in a whisper-quiet fashion - it is a great choice for continuous shooting and video recording purposes.\u003c\/p\u003e\n\u003cp\u003eThe Sony FE 16-35mm f2.8 GM MKII Zoom lens includes a rugged dust and moisture-resistant design, so it can be enjoyed freely in outdoor conditions. All seams on the lens include structural sealing, rubber gaskets are included on buttons and switches, and the lens mount is rubber sealed. As an added bonus, the front element of the lens is fluorine coated to repel water and oils, and make it safer and easier to clean.\u003c\/p\u003e\n\u003cp\u003eOther Key Features:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIris Lock - Prevents accidental movement between A and f2.8-f22 settings\u003c\/li\u003e\n\u003cli\u003eFocus Hold Buttons: Hold focus or customise to certain key shooting settings\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864072235,"sku":"130454","price":2909.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-16-35mm-gm-ii.jpg?v=1768969749"},{"product_id":"sony-fe-85mm-f1-4-gm-ii-lens","title":"Sony FE 85mm F1.4 GM II Lens","description":"\u003cp\u003eThis new Sony 85mm f1.4 GM2 lens carries on from the tradition of the original version, but this model is more portable and suitable for modern purposes. The Sony 85mm f1.4 GM2 lens is the perfect option for producing high-quality portrait photographs. Its flattering focal length and exceptional optical design promise astounding edge-to-edge sharpness in all conditions. With its ultra-bright f1.4 maximum aperture this Sony portrait lens delivers wonderful bokeh - imagine the stunning background blur you can create. Another highlight of this excellent prime lens includes advanced AF performance.\u003c\/p\u003e\n\u003cp\u003eWithin its brilliant optical design, the Sony 85mm f1.4 GM2 lens features advanced Extreme Aspheric lens elements, which help suppress aberrations that are traditionally extremely hard to address. This Sony prime lens is just as excellent on a physical front, thanks to its dust and moisture resistant construction, which makes the lens suitable for use in all manner of weather conditions. Further to this, the Sony 85mm f1.4 GM2 lens includes fluorine coating to repel dust and fingerprints and make the front element easier to clean.\u003c\/p\u003e\n\u003cp\u003eThe advanced AF speeds that we highlighted earlier are thanks to the inclusion of the latest XD linear AF motor - this makes the lens suitable for sports and action photography, as well as video applications.\u003c\/p\u003e\n\u003cp\u003eHow much more portable is the Sony 85mm f1.4 GM2 lens? Compared to the previous model, this lens features 15% reduced volume and 20% reduced weight, so it is perfect for travel and everyday purposes. Despite its smaller stature, this lens is more advanced in terms of usability, with aperture lock and dual focus hold buttons, as well as a focus ring and physical aperture ring.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864367147,"sku":"124431","price":2399.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony_85mm_f1.4_gm2_lens_5.jpg?v=1768969749"},{"product_id":"sony-fe-50-150mm-f2-gm-lens","title":"Sony FE 50-150mm f2 GM Lens","description":"\u003cp\u003eThe Sony FE 50-150mm f2 GM Zoom Lens is a high-quality normal to short telephoto zoom lens with professional build and design quality, for those who seek professional results every time. As well as a versatile zoom range, this Sony zoom lens includes a bright f2 maximum aperture throughout the range, so it can be enjoyed in all shooting situations. A fit for any subject, this Sony telephoto lens offers speedy AF performance, as well as fast and reliable tracking. Interested in using this lens for cinematic purposes? Enjoy the linear response MF, aperture ring with click on\/off switches, and of course, an exceptional optical design that delivers brilliant high-resolution imagery. The zoom range of this Sony FE 50-150mm f2 GM Zoom Lens is perfect for indoor sports, headshot portraiture and much more. The versatile range of this lens makes it possible to do much of your shooting without pausing to change lenses. The lens is relatively portable and lightweight, while it includes a dust and moisture-resistant design, so it can be used in all weather conditions.\u003c\/p\u003e\n\u003cp\u003eFor seamless control, the Sony FE 50-500 f2 GM Zoom lens features an aperture ring with click ON\/OFF and lock functions, along with three customizable focus hold buttons and a DMF switch for on-the-fly manual focus. Its design thoughtfully provides ample clearance for the camera grip, despite its substantial size. The removable tripod foot offers versatile mounting with 1\/4\" and 3\/8\" thread.\u003c\/p\u003e\n\u003cp\u003eInnovative optical design and manufacturing achieve unprecedented performance in the Sony FE 50-500mm f2 GM lens. Two precision XA (extreme aspherical) elements in a state-of-the-art optical design, plus meticulously controlled aberration, deliver breathtaking resolution at all apertures, including F2. Two Super ED (Extra-low Dispersion) and three ED glass elements minimise chromatic aberration, while Nano AR Coating II suppresses flare and ghosting. Portable and Nimble Design\u003c\/p\u003e\n\u003cp\u003eDespite its huge maximum aperture and versatile range, this 50-150mm f\/2 still manages a portable, relatively lightweight design that's suitable for handheld shooting and everyday use.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMeasuring 95mm long and weighing about 1340 grams this lens is nearly the same size and approximately 30% heavier than the FE 70-200mm f\/2.8 GM OSS II while managing to be twice as bright.\u003c\/li\u003e\n\u003cli\u003eManual aperture ring offers tactile exposure control and the ring can be de-clicked for smooth and silent iris pulls or it can be locked in the 'A' position for camera-based aperture switching.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eG Master Performance Sony's G Master designation is reserved for its highest performing optics, those that offer the greatest sharpness, smoothest bokeh, utmost speed, and best overall performance. This 50-150mm f\/2 checks all of these boxes as it sets out to be a single lens replacement for several primes.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eConstant f\/2 maximum aperture is a full stop faster than an f\/2.8 lens, helping this zoom to further excel in low-light conditions and offering even greater control over depth of field and subject-background separation.\u003c\/li\u003e\n\u003cli\u003eXA, Super ED, aspherical, and ED elements yield high sharpness and smooth rendering that suits subjects ranging from architecture and landscape to portraiture and weddings.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715864563755,"sku":"128991","price":5499.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/img_8910.jpg?v=1768969749"},{"product_id":"sony-fe-200-600mm-f5-6-6-3-g-oss-lens","title":"Sony FE 200-600mm f5.6-6.3 G OSS Zoom","description":"\u003cp\u003eThe Sony FE 200-600mm f5.6-6.3 is at the time of release, the longest-reaching zoom lens available for the Sony E-Mount. If you are a Sports or Wildlife photographer using this popular Sony Mirrorless system, this is the zoom lens that you have been waiting for. The lens remains portable at all times, thanks to internal zoom and focus mechanisms, which in conjunction with the Optical Image Stabilisation makes this lens very capable of capturing sharp, blur-free handheld shots.\u003c\/p\u003e\n\u003cp\u003eA number of ED and Aspherical lens elements have been used in the Optical Design of the Sony 200-600mm, which assures sharp and detailed imagery throughout usage. Sony's Direct Drive SSM AF system has been implemented, providing lightning-fast focus acquisition and tracking for subjects on the move - this is the perfect AF system for keeping up with the pace of athletes or animals.\u003c\/p\u003e\n\u003cp\u003eOther Key Features\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBeautiful, cream G Lens Bokeh\u003c\/li\u003e\n\u003cli\u003eDust and moisture-resistant build\u003c\/li\u003e\n\u003cli\u003eProtective fluorine coating\u003c\/li\u003e\n\u003cli\u003eNano AR Coating - reduces flare and ghosting\u003c\/li\u003e\n\u003cli\u003e3 customisable focus hold buttons\u003c\/li\u003e\n\u003cli\u003eTripod collar\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715868135467,"sku":"117497","price":2272.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-200-600mm-angle.jpg?v=1768969855"},{"product_id":"sony-fe-100mm-f2-8-macro-gm-oss-ed-lens","title":"Sony FE 100mm F2.8 Macro GM OSS ED Lens + Bonus Sony $200 Cashback*","description":"\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/1000x250_Sony_200_Cashback.jpg?v=1777593347\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003ca href=\"https:\/\/www.teds.com.au\/sony\"\u003eSony\u003c\/a\u003e FE \u003cspan class=\"math-inline\"\u003e\u003cspan class=\"katex\"\u003e\u003cspan class=\"katex-html\" aria-hidden=\"true\"\u003e\u003cspan class=\"base\"\u003e\u003cspan class=\"mord\"\u003e100\u003c\/span\u003e\u003cspan class=\"mord text\"\u003e\u003cspan class=\"mord\"\u003emm\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e F2.8 Macro GM OSS ED Lens is the first G Master (GM) \u003ca href=\"https:\/\/www.teds.com.au\/digital-camera-lenses\/macro-lenses\"\u003eMacro lens\u003c\/a\u003e, and it will wow you with its 1.4x magnification, which can be doubled to 2.8x with a 2x teleconverter - this is a powerful tool for extreme close-up photography. Its premium optical design, featuring two XA (extreme aspherical) elements and two ED (Extra-low Dispersion) glass elements, works with the \u003cspan class=\"math-inline\"\u003e\u003cspan class=\"katex\"\u003e\u003cspan class=\"katex-html\" aria-hidden=\"true\"\u003e\u003cspan class=\"base\"\u003e\u003cspan class=\"mord\"\u003e11\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e-blade aperture unit to produce the renowned, gorgeous G Master bokeh. Sharpness is critical in macro work, and the advanced optical image stabilisation system is optimised for this purpose, with a new control system that achieves improved angle, shift, and depth control for precise handheld stability. Furthermore, four XD (extreme dynamic) linear motors drive the floating focus group, delivering autofocus speeds up to \u003cspan class=\"math-inline\"\u003e\u003cspan class=\"katex\"\u003e\u003cspan class=\"katex-html\" aria-hidden=\"true\"\u003e\u003cspan class=\"base\"\u003e\u003cspan class=\"mord\"\u003e1.9\u003c\/span\u003e\u003cspan class=\"mord\"\u003e×\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e faster than previous models.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eF2.8 Max Aperture\u003c\/li\u003e\n\u003cli\u003eHigh-Quality GM Series Design\u003c\/li\u003e\n\u003cli\u003eOptical SteadyShot Stabilisation\u003c\/li\u003e\n\u003cli\u003e1:1 Magnification Ratio\u003c\/li\u003e\n\u003cli\u003eUp to 1.4x Magnification\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cstyle\u003e#html-body [data-pb-style=EMBS6RC],#html-body [data-pb-style=JSI3AJW],#html-body [data-pb-style=LLDCBKJ]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}#html-body [data-pb-style=EMBS6RC],#html-body [data-pb-style=LLDCBKJ]{width:50%;padding:10px;align-self:stretch}#html-body [data-pb-style=EMBS6RC]{align-self:center}#html-body [data-pb-style=L7I4086]{border-style:none}#html-body [data-pb-style=XA0KH97],#html-body [data-pb-style=Y7RBHES]{max-width:100%;height:auto}#html-body [data-pb-style=Q74OSVN],#html-body [data-pb-style=TFJNHY7]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll}#html-body [data-pb-style=Q74OSVN]{width:100%;align-self:stretch}@media only screen and (max-width: 768px) { #html-body [data-pb-style=L7I4086]{border-style:none} }\u003c\/style\u003e\n\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" data-element=\"inner\" data-pb-style=\"JSI3AJW\"\u003e\n\u003cdiv class=\"pagebuilder-column-group\" style=\"display: flex;\" data-content-type=\"column-group\" data-grid-size=\"12\" data-element=\"main\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"LLDCBKJ\"\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eThe Sony FE 100mm F2.8 Macro GM OSS ED Lens is the first G Master (GM) Macro lens, and it will wow you with its 1.4x magnification, which can be doubled to 2.8x with a 2x teleconverter - this is a powerful tool for extreme close-up photography. Its premium optical design, featuring two XA (extreme aspherical) elements and two ED (Extra-low Dispersion) glass elements, works with the 11-blade aperture unit to produce the renowned, gorgeous G Master bokeh. Sharpness is critical in macro work, and the advanced optical image stabilisation system is optimised for this purpose, with a new control system that achieves improved angle, shift, and depth control for precise handheld stability. Furthermore, four XD (extreme dynamic) linear motors drive the floating focus group, delivering autofocus speeds up to 1.9× faster than previous models.\u003c\/p\u003e\n\u003cp\u003eFocus accuracy is paramount when working with a narrow depth of field, and the Sony FE 100mm F2.8 Macro GM OSS ED lens makes precise focusing effortless. To quickly refine your focus on a moving subject, you can track it first in AF-C mode, then use the AF\/MF switch to instantly select MF mode, leveraging the focus magnification feature to achieve critical sharpness. For manual focus, Linear Response MF ensures an intuitive and precise experience: the focus ring responds directly and linearly to your subtle adjustments, meaning that focus ring rotation translates immediately to a corresponding change in focus distance. This direct, immediate control is invaluable for both stills and for executing smooth, accurate manual focus pulls when shooting video.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pagebuilder-column\" data-content-type=\"column\" data-appearance=\"align-center\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"EMBS6RC\"\u003e\n\u003cfigure data-content-type=\"image\" data-appearance=\"full-width\" data-element=\"main\" data-pb-style=\"L7I4086\"\u003e\u003c\/figure\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-content-type=\"row\" data-appearance=\"contained\" data-element=\"main\"\u003e\n\u003cdiv data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" data-element=\"inner\" data-pb-style=\"TFJNHY7\"\u003e\n\u003cdiv class=\"pagebuilder-column-group\" style=\"display: flex;\" data-content-type=\"column-group\" data-grid-size=\"12\" data-element=\"main\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"Q74OSVN\"\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eTwo essential features contribute to this lens's usability and durability. For maximum control during autofocus, the strategically placed focus hold buttons let you maintain focus at the current setting for as long as they are pressed. These buttons are highly customisable and can be assigned to different functions, such as Focus Magnification, allowing for quick and precise focus confirmation. Furthermore, the lens is built to withstand challenging environments, employing silicone gaskets on buttons and switches and a rubber seal at the lens mount to resist dust and moisture. The exposed front element is also treated with a fluorine coating to repel contaminants, making the lens easier to keep clean in the field.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":42715872526379,"sku":"128645","price":1999.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/9464\/7339\/files\/sony-100mm-f-2-8-gm_4.jpg?v=1768969946"}],"url":"https:\/\/www.teds.com.au\/collections\/digital-camera-lenses-sony-lenses-g-master-lenses.oembed","provider":"Ted's Cameras","version":"1.0","type":"link"}